NAIROBI, Kenya, June 16 – Naivas has opened its 95th outlet at One Stop in Karen as part of its expansion plan to reach 100 stores countrywide.
The outlet, which sits at the Lang’ata and Lang’ata South Roads intersection, covers 10,000 square feet of trading space.
It will feature an elevated foodmarket model, which the retailer first introduced at the Naivas Foodmarket in Greenspan early last year.
“As we celebrate the opening of the 95th branch, we are also officially kicking off the countdown to the 100th branch in what we are calling the #RoadTo100,” Naivas Chief Commercial Officer Willy Kimani said.
“The expansion of the business has seen to it that we employ both directly and indirectly tens of thousands of people, purchases from suppliers both big and small and elevated retail standards as a whole,” added Kimani.
It becomes the second facility to be opened in the upscale neighborhood after the Waterfront Mall.
The new store will have fresh produce occupying 25 percent of the store space, supplemented by FMCGs, and other general products.
