Mr. John Quinn—the celebrity global brand ambassador of Tullamore D.E.W recently was in Kenya on a mission to highlight Tullamore D.E.W- the world’s second bestselling Irish whiskey.
While in Nairobi, Quinn shared his vast knowledge and expertise with bar staff, bar managers, influencers and consumers. He hosted two high profile events: A private and intimate “supper club” and a finale Meet & Greet party backed up with the #powerof3.
Quinn, who was in Kenya for his second visit noted: “I am very excited to be back to Nairobi to share more about a whiskey that is close to my heart. Tullamore D.E.W. is the only whiskey to insist on the ‘Power of Three’ and this is demonstrated in its three key stages of whiskey making. It’s a triple distilled, triple blend of all three types of whiskey, matured in three types of cask.”
Quinn’s stature of garnering over 40 years in the industry ultimately makes him the longest serving whiskey brand ambassador to date. He has been awareded “Whiskey Brand Ambassador of the year” at Whiskey Magazine’s Icons of Whisky awards in 2016, and named among world’s Top 10 Most Influential People in Irish whiskey.
Tullamore D.E.W. is the world’s second largest Irish whiskey brand with global sales of more than one million (9L) cases annually. It’s the blend of all three types of triple distilled whiskey, and, in particular, the inclusion of single malt, that gives Tullamore D.E.W. more complexity and a unique smoothness, setting it apart from all others as an Irish whiskey of true character. The origins of Tullamore D.E.W. whiskey can be traced back to 1829 when the distillery was founded in Tullamore, County Offaly. Daniel E. Williams, the youngest employee of Tullamore D.E.W. worked his way up from the age of fourteen, at the lowest rungs of the distillery to become the outright owner by the age of twenty-five, and ultimately created a whiskey so distinctive and character-filled, it could only be stamped with his initials: D.E.W. Legendary.