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American hospitality management provider ventures into Kenya

NAIROBI, Kenya, May 21 – Valor Hospitality, an American-based global hospitality management firm, has ventured into Kenya.

Apart from Kenya’s TUI Blue Watamu in Kilifi County, the firm has also signed Zanzibar’s first Canopy by Hilton.

The TUI Blue Watamu Hotel development is scheduled to break ground in September 2024, and upon completion, it will feature 124 guest rooms, suites, and apartments with a wide range of amenities, including a beach club, specialty seafood restaurant, all-day café, cocktail and pool bars, and grill.

In partnership with TUI Blue, Valor Hospitality will oversee the development, management, and operations of the property.

Likewise, Canopy by Hilton, with its 28-storey building, features 162 guest rooms on the West Coast of Zanzibar.

“The addition of these new properties in East Africa signifies a robust part of our strategic growth plan, reinforcing our commitment to enhancing our global presence,” says Euan McGlashan, co-founder and CEO of Valor Hospitality.

Valor Hospitality’s suite of services includes site selection, brand selection, financing solutions, project management, and operations management.

“Our collaboration with TUI Blue Resorts leverages their strong international market presence as a dynamic, family-driven brand,” comments Michael Pownall, Managing Partner Africa, Middle East, Valor Hospitality.

“Not only is the TUI Blue Watamu Hotel situated in an idyllic beach setting, but the area itself is a ‘hot’ destination for Europeans and urban Kenyans wanting to escape the hustle and bustle of nearby cities such as Nairobi and Mombasa.”

“International hotel brand franchises have shown superior results in competitive markets as the top business model in the USA and Europe. This strategy is proving to yield stronger commercial outcomes in Africa, making it a promising investment frontier.”

By John Muchiri

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