NAIROBI, Kenya, Oct 31 – Equity Bank Kenya Limited has welcomed delegates from the United States of America (USA) who are set to explore investment opportunities in Kenya after successful missions in Tanzania and Zanzibar.
The weeklong trade mission will see the US delegates representing various institutions in corporate America engage with over 500 local entrepreneurs, MSMEs, and corporates through organized panel discussions, one on one business networking sessions, and site visits to businesses in Nairobi and its environs.
Speaking on the Kenya segment of the trade mission, Equity Group CEO James Mwangi reiterated the Group’s commitment to delivering its expertise, skills, purpose, and vision by taking consideration of the interests of SMEs, women-owned businesses and the youth to support the government overcome the current gaps in trade across Africa and the world at large.
“Our interactions during this trade mission are critical as this will enhance knowledge exchange enabling us to meet the needs of the immediate market and the global trends in consumer behaviour,” he said.
He also urged the attending delegates to explore the endless opportunities in Kenya, especially in sectors such as health, food, and manufacturing, real estate, infrastructure, and tap into agriculture, construction, education among others.
The trade mission is among the many initiatives that the Group through its regional banking subsidiaries in 6 countries has put in place to accelerate the implementation of the Africa Recovery and Resilience Plan and to champion the sustainable building back better of the African continent post the COVID-19 pandemic.
The visiting delegates have come as a group through Minnesota Africans United, Global Minnesota and Prosper Africa. They are keen on working with local businesses to either set up shop in Kenya or sign export/import agreements for local materials and finished goods.
This trade mission follows the Kenya – DRC, and US – Tanzania Trade Mission that were organized by Equity Group to explore investment opportunities in November 2021 and last week respectively following various strategic high level state engagements.
