NAIROBI, Kenya, June 10 – An advertisement strategy used by GA Insurance and Safaricom has elicited excitement among a section of Kenyans on Twitter.
GA initially put out a billboard addressing Safaricom CEO Peter Ndegwa as it sought to have the telco as its client.
In response, Safaricom put another banner wittingly asking GA boss to instead call Ndegwa for more deliberations.
Here are some of the responses from Kenyans…
The mind behind GA Insurance's billboards is a genius, I'd say. 'Speaking to Mr. Ndegwa' and more other bosses in town with this unique approach finds us too pic.twitter.com/0SIP0cSqvL
— Aduma (@nepmutiva) June 7, 2022
How it's going: @SafaricomPLC have responded to @GAinsuranceltd with "Give us a call next time."😅 https://t.co/QXkD492PTP pic.twitter.com/ebsGoHWvjt
— Mwango Capital (@MwangoCapital) June 9, 2022
Let’s be honest… GA Insurance have always gone out the box with their advertising strategy. Who remembers the “Sh*t Happens” executions? I mean… you gotta give it to them 👏🏾👏🏾👏🏾👏🏾 https://t.co/EJGjJvGWYC
— Chela (@JackieTonui) June 9, 2022
This is a billboard by one of the Insurance companies in kenya. (GA Insurance Company)
They seek to lure their next big client, safaricom plc, a leading telecommunication company.
What lessons can we learn about communication and selling to a prospect?
Follow Along. pic.twitter.com/JQ5QSgreqG
— Teislo (@teislo1) June 9, 2022
https://twitter.com/_ademba_/status/1534976473425231881?s=21
