Connect with us

Hi, what are you looking for?

Capital Business
Capital Business
Alan Mulally, president and chief executive officer of Ford Motor Company, posing for a photo at the 50-years celebration ceremony of the Ford Mustang, ahead of the "Auto China 2014" in Beijing/AFP

World

Ford shows off ‘smart’ Mustang at Taiwan tech show

Alan Mulally, president and chief executive officer of Ford Motor Company, posing for a photo at the 50-years celebration ceremony of the Ford Mustang, ahead of the "Auto China 2014" in Beijing/AFP

Alan Mulally, president and chief executive officer of Ford Motor Company, posing for a photo at the 50-years celebration ceremony of the Ford Mustang, ahead of the “Auto China 2014” in Beijing/AFP 

TAIPEI, June 3- US auto giant Ford showed off its new Mustang at Asia’s biggest tech fair Tuesday, billing it as “the smartest Mustang to date”, with voice controls and early warning collision systems.

Due to go on sale in Asia-Pacific in 2015, the slick sports car can connect to drivers’ mobile apps using a platform which will be introduced to Taiwan, New Zealand and Thailand next year for the first time, the company announced at the Computex conference in Taipei.

Ford already introduced the AppLink technology — which allows drivers to make their mobile apps respond to voice commands — in China, Australia and India earlier this year.

Celebrating 50 years of production, the original Mustang was launched at an event on top of the Empire State Building in 1964 and quickly became a byword for cool among America’s youth, who loved the highly customisable “pony car” that stood out next to their parents’ bulky sedans.

But the latest edition may put the reins on rebellious teens, with a feature which allows parents to limit top speeds and audio volume.

Despite this sensible streak, Trevor Worthington, vice president of product development in Asia Pacific, said the classic car continued to “resonate” with drivers.

“This enhances every aspect of driving, whether you’re listening to music, changing the radio station, optimising your car for track driving or adjusting it for different road conditions,” he said of the new model which has an aviation-inspired dashboard and comes with a choice of two different engines.

Smart technology and the Internet of Things — a term used to describe the connection of everything from cars to household appliances to cyberspace — is a major theme of Computex this year.

The Mustang adjusts the car’s speed automatically to keep a safe distance from vehicles in front and can boost brakes if it anticipates a collision

Drivers can also set modes to normal, snow wet, sport or track.

Advertisement. Scroll to continue reading.

Ford displayed the new Mustang at the Beijing Auto Show in April in a bid to break into China’s sports car market.

Tuesday was the first time it had been put on show in Taiwan.

In addition to the Mustang, Ford will demonstrate new vehicle to vehicle technology at Computex, which it says will allow cars to share information and potentially prevent accidents.

Click to comment
Advertisement

More on Capital Business

Executive Lifestyle

NAIROBI, Kenya, Mar 12 – The country’s super wealthy individuals are increasing their holding of bonds, gold and cash, a new report by Knight...

Ask Kirubi

NAIROBI, Kenya, Mar 9 – Businessman and industrialist Dr. Chris Kirubi has urged members of the public to exercise extreme caution when making any...

Ask Kirubi

NAIROBI, Kenya, Mar 24 – Businessman and industrialist Dr. Chris Kirubi is set to own half of Centum Investment Company PLC, following a go-ahead...

Ask Kirubi

It is without a doubt that the COVID-19 pandemic has caught the whole world by surprise. Although its full impact is yet to be...

Headlines

NAIROBI, Kenya, Mar 18 – Commercial Banks have been ordered to provide relief to borrowers on their personal loans, with loans eligible from March...

Kenya

NAIROBI, Kenya, Jun17 – Kenya’s tea leaves manufacturer Kericho Gold, has been awarded the Superbrands Seal by Superbrands East Africa for their quality variety...

Coronavirus

NAIROBI, Kenya, Apr 13 – As the local telecommunications industry gears up to roll out 5G networks in the country, the Communications Authority of...

Coronavirus

NAIROBI, Kenya, Mar 22 – Airtel Kenya is offering free internet access for students in order to enable continued learning at home in the...