Samsung Galaxy S II premiers on Kenyan market

September 7, 2011

, NAIROBI, Kenya, Sep 7 – Samsung Electronics (East Africa) the regional arm of the global electronics manufacturer, has unveiled the Samsung Galaxy S II Smartphone for the Kenyan market in a move geared at accelerating Internet adoption through mobile devices.

The new Samsung Galaxy S II dual core smartphone with sales figures now tottering on the 10million mark is a beautifully crafted lightweight handset with a thin (8.49mm) rim and combines an unmatched viewing experience with incredible performance.

Speaking in Nairobi during the launch of the Samsung Galaxy S II, Samsung Electronics East Africa Business Leader, Robert Ngeru confirmed that the Android powered smartphone will be hitting the market to further enhance Samsung’s local offering.

The sub Saharan market including Kenya, Mr Ngeru explained, is enjoying a faster uptake of mobile devices as the Internet access devices of choices at rate now estimated to be four to five times faster than Personal Computers or laptops.

“With the launch of the Samsung Galaxy S II, Samsung Electronics in Kenya is well placed to spearhead and fast-track the adoption of smartphones in Kenya given that such phones are expected to drive and accelerate internet adoption,” Mr Ngeru said.

“Indeed, a recent research finding by, Informa Telecoms Media reveals that there will be up to 265 million data subscribers in Africa by 2015, up from about 12 million today confirming the need for smartphones such as the Samsung Galaxy S II,” he added.

The demand for quality smartphones in the Kenyan market, Mr Ngeru disclosed, is growing at a fast pace as discerning mobile phone users continue to upgrade to handsets that can support value added services provided by the leading local mobile operators.

“In Kenya and on the back of the earlier launch of the Samsung Galaxy S which sold more than 10million units globally, we have noted a steady and tremendous growth in the demand of quality smartphones particularly due to the availability of 3G GSM networks,” Mr Ngeru said.

“During this introductory phase, we shall be looking to roll out more than 10,000 Samsung Galaxy S II units; a modest target which we can easily double given the customer interest that we have noted so far.”

The Samsung Galaxy S II uses Android™ 2.3 Gingerbread mobile operating system. The next generation smartphone also includes access to Samsung’s four new content and entertainment hubs, seamlessly integrated to provide instant access to music, games, e-reading and social networking services.

“Galaxy S II is a natural and powerful evolution of Galaxy S. Building on the phenomenal success of the original Samsung Galaxy S, we are proud to unveil the ultimate smartphone. Consumers no longer have to contain themselves – the Samsung Galaxy S II allows them to design their own smart lives,” Mr Ngeru explained.

Incorporating a dual-core application processor and advanced wireless network (HSPA+ 21) connectivity, the Samsung GALAXY S II has the speed and power to provide an unrivalled mobile performance.

Dual-core application processors deliver compelling features such as fast web browsing, multi-tasking comparable to a PC-like environment, supreme graphics quality and instantly responsive 3D user interface on the large screen.

With super-fast HSPA+ connectivity, the Galaxy S II offers rapid mobile download speeds while BlueTooth® 3.0+HS considerably reduces data transfer times.

The Samsung Galaxy S II has been equipped with an 8MP, high-profile camera and camcorder with 1080p full HD recording and playback. With Samsung’s patented AllShare technology, customers can capture, create and then share their experiences hassle-free.

For business users, Samsung has introduced a new range of enterprise mobility solutions, helping enterprise customers empower a flexible and connected mobile workforce.

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