Young entrepreneur making custom sandals to transform lives in Korogocho - The Sauce
Connect with us

Hi, what are you looking for?

Enterprise

Young entrepreneur making custom sandals to transform lives in Korogocho

mike sandals

For one Micheal Karuri, Chief Designer at Eco sandals, akala sandals were his ticket out of poverty. He has made the once boring shoe trendy with cutting edge designs and intricate bead work. He says his passion is not only driven by his desire to change the course of his life, but also youth in the Korogocho slums made him venture into the noble business.

“The youth have to get creative and stop waiting to land lucrative white collar jobs. They should learn to engage their inner creativity and strive to solve the incessant unemployment problem instead of being the problem,” he says.

A maestro in his own right, Michael skillfully designs the sandals in record time. He has mastered the art of making the sandal, taking only 30 minutes to design men’s sandals and almost a day to complete women’s sandals due to the beadwork. His creativity knows no bounds as he has ventured into wedge heeled sandals to keep up with the latest fashion.

mike workshop

His unique designs have landed Eco Sandals a partnership deal with apparel firm, Levi Strauss to help in its marketing endeavors.

What really makes eco sandals stand out from others is the level of craftsmanship and high quality of the sandals. Unlike the normal maasai sandals, Eco sandals have an extra layer of material between the sole and leather to enhance comfort. The leather used is of high quality also.

“At Eco sandals we strive for excellence. We depend on word of mouth advertising hence we have to make good products for us to stand out from our competitors,” he beams.

sandals

While a normal sandal would retail at Sh500 maximum, an Eco sandal will set you back Sh900 to enjoy its luxury. Michael credits this to the fact that the intricate bead work is outsourced, high cost and quality of leather used and also the fact that 80 per cent of the sandals are handmade and custom made.

“Our sandals will guarantee you value for money and unmatched service. The fact that we sell our shoes abroad is testimony in itself of our promise to deliver quality goods,” says an ecstatic Michael.

Advertisement. Scroll to continue reading.

The future of Eco sandals is bright. The company has already bagged international and local awards including the highly coveted Jefferson award for online shantytown development project in 2003.

sandals1

1 Comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Advertisement

Some More Sauce...

Lifestyle

Kenyans on Twitter woke up to an explicit video that has since gone viral. In the video, a woman who is known on social...

Da Squeeze

Kenyan beauty Tanasha Donna Oketch recently opened up about her life. The 24 year old former radio presenter, musician and mother of one is...

Featured

Ugandan TV journalist Simon Kaggwa Njala’s face has got to be one of the memed faces of 2019.   But how did this Ugandan...

Da Squeeze

Kenya has a robust matatu culture and some people around the world love it. Award winning American singer and dancer Chris Brown yesterday (23.03.20)...

Da Squeeze

Kenyans on Twitter are not to be messed with, they bring guns to a knife fight. The hard-hitting K.O.T recently got into a Twitter...

Featured

The Free Mason society is known to be secretive and very private, but not anymore it may seem. The Freemason society based in Nairobi...

Da Squeeze

Bongo star Harmonize launched his latest album over the weekend and his former boss Diamond Platnumz is on the frontline cheering him on. Wasafi...

Da Squeeze

Famed comedian and radio host Jalang’o hosted John Otieno “Owago Onyiro” Byron, on YouTube for a candid discussion on his ventures in comedy and...