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Bensoul releases first single under Sauti Sol’s label

The soulful Kenyan singer-songwriter Bensoul has released ‘Lucy’ which is his debut single and music video produced by Sol Generation.

Bensoul delivers a heartfelt serenade to his love interest, with mellow yet powerful vocals. ‘Lucy’, as per Bensoul, was inspired by a series of true events.

According to Anyiko PR, he said, “Lucy is very relatable to most young people as it tells the story of a young man who is unsure about his position in the relationship but won’t stop loving.” The video was directed by KG Brian a Kenyan cinematographer and executively produced by Sol Generation Records & Willis Austin Chimano of Sauti Sol. This release becomes his first project following his recent signing to Sol Generation Records -a music label founded by Africa’s Best Live Act, Sauti Sol.

An excited Bensoul said, “I feel like Sol Generation Records is where I need to be. It’s God’s grace that everything is working out because the label has my best musical interests planned out. They have a great plan for everything we intend to achieve.” Bensoul took to the photo-sharing app Instagram to share his excitement about the new phase of his career with Sol Generation Records.

Bien-Aime had this to say about Sol Generation Records first signing, “Ben soul is a phenomenal multi-talented artist and one of the best songwriters of our time. We look forward to helping grow his fan base as we take him to the next level,” adding on LUCY: “I like the groove and that he started his career on a great tempo which is just reflective of what’s to come in the future – amazing things!”

Bensoul is best known for the popular hit single “Masheesha” a collaboration with H_art the Band. His music style is a fusion of The Caribbean meets Afro Pop. The producer/multi-instrumentalist plays bass, acoustic and electric guitars, keys, drums, and violin. He is also a talented songwriter and has written songs for a host of top African stars including Kidum, Alikiba and Nyashinski and Mercy Masika, among others.

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Sol Generation Records is a music record label, founded in Africa with the sole mission of producing Iconic Live African Acts. The record label has been created on the ethos of “Discipline, order, passion and endurance and this follows 10 years of building one of the most structured independent African music brands to finally bring out their legacy project Sol generation records.

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