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Beyonce celebrates the black experience with new visual album ‘Black is King’

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Beyoncé has announced a new visual album, ‘Black Is King’.

The 38-year-old singer and songwriter has announced the brand new offering, which was produced and directed by her and based on the music of ‘The Lion King: The Gift’ and will debut on streaming service Disney + on July 31.

Disney and Beyoncé’s Parkwood Entertainment said in a joint statement: “‘Black Is King’ is a celebratory memoir for the world on the Black experience. The film is a story for the ages that informs and rebuilds the present. A reunion of cultures and shared generational beliefs. A story of how the people left most broken have an extraordinary gift and a purposeful future.”

The new visual album features a number of stars including Childish Gambino, Kendrick Lamar, Pharrell, 070 Shake, Tierra Whack, Jay-Z, Blue Ivy Carter, and Jessie Reyez, as well as Wizkid, Shatta Wale, Burna Boy, Mr. Eazi, Tiwa Savage, Tekno, Yemi Alade, Busiswa, and Salatiel.

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I typically keep comments short and sweet, but I just watched the trailer with my family and I’m excited. 🎶please don’t get me hype🎶🤪 “Black Is King” is a labor of love. It is my passion project that I have been filming, researching and editing day and night for the past year. I’ve given it my all and now it’s yours. It was originally filmed as a companion piece to “The Lion King: The Gift” soundtrack and meant to celebrate the breadth and beauty of Black ancestry. I could never have imagined that a year later, all the hard work that went into this production would serve a greater purpose. The events of 2020 have made the film’s vision and message even more relevant, as people across the world embark on a historic journey. We are all in search of safety and light. Many of us want change. I believe that when Black people tell our own stories, we can shift the axis of the world and tell our REAL history of generational wealth and richness of soul that are not told in our history books. With this visual album, I wanted to present elements of Black history and African tradition, with a modern twist and a universal message, and what it truly means to find your self-identity and build a legacy. I spent a lot of time exploring and absorbing the lessons of past generations and the rich history of different African customs. While working on this film, there were moments where I’ve felt overwhelmed, like many others on my creative team, but it was important to create a film that instills pride and knowledge. I only hope that from watching, you leave feeling inspired to continue building a legacy that impacts the world in an immeasurable way. I pray that everyone sees the beauty and resilience of our people. This is a story of how the people left MOST BROKEN have EXTRAORDINARY gifts.❤️✊🏾 Thank you to Blitz, Emmanuel, Ibra, Jenn, Pierre, Dikayl, Kwasi and all the brilliant creatives. Thank you to all at Disney for giving this Black woman the opportunity to tell this story. This experience has been an affirmation of a grander purpose. My only goal is that you watch it with your family and that it gives you pride. Love y’all, B

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READ: Beyonce’s philanthropic efforts to be awarded at the 2020 BET Awards
It comes after Beyoncé dropped a surprise song to celebrate Juneteenth.

As reported on The Sauce, the singer released the track ‘Black Parade’ on Tidal on Friday (19.06.20) for Juneteenth, the holiday celebrating the emancipation of those who had been enslaved in the United States.

She wrote on Instagram at the time: “Happy Juneteenth Weekend! I hope we continue to share joy and celebrate each other, even in the midst of struggle. Please continue to remember our beauty, strength and power.

“‘BLACK PARADE’ celebrates you, your voice and your joy and will benefit Black-owned small businesses. Click the link in my bio to learn more.”

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The song’s release comes as Beyoncé released the ‘Black Parade Route’, a directory of black-owned businesses.

She wrote: “BLACK PARADE ROUTE. Happy Juneteenth. Being Black is your activism. Black excellence is a form of protest. Black joy is your right. ‘Black Parade’ benefits BeyGOOD’s Black Business Impact Fund, administered by the National Urban League, to support Black-owned small businesses in need.”

YOU MIGHT ALSO LIKE: Beyonce Drops An Emancipation anthem ‘Black Parade’

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