Blake Lively spent seven years “obsessively developing” her new business venture.
The 36-year-old star has created a new haircare brand called Blake Brown Beauty, and Blake has taken to social media to discuss the evolution of her business.
The actress – who is married to movie star Ryan Reynolds – wrote on Instagram: “Ever since I was a kid, through adolescence, early adulthood, motherhood, work, personal life, whenever, wherever, the single most identifiable part about me has always been my personalit— no? Not my personality? Oh… My hair.
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It’s my longest companion in life. For 36 years and counting. And like any relationship, it’s healthiest when you take good care of each other. To love it well, I’ve found a system that has worked wonders for me, a hack of sorts through decades of working with the very best people in the industry, and silly amounts of trial and error. I spent 7 years (I know. It toggles between impressive and wtf took so long) obsessively developing every detail of my newest baby, @blakebrownbeauty (sic)”
Blake “loves design desperately” and she’s admitted to having some very specific ambitions for her brand.