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Tech platform offers Kenyan students location-based discounts


Campus Discounts is a platform that allows university students get discounted offers for goods and services posted by businesses located around their respective campuses. Accessible via a website and available as an android application, this platform allows businesses to post discounted offers to specific university campuses. Students can thereafter, view these offers by simply visiting the site at or even more conveniently by installing the mobile app on compatible android smartphones from Google Play  or Amazon.

“This platform serves to reduce a student’s overall campus expenses by up to 50% over the course of their degree program. Students are a vibrant and resourceful group of people, but they are also a group running on a tight budget,” said Mr. Don Omondi, the founder and CEO.

University students use the platform for free to view discounts posted by businesses located within their campuses. All one needs to make use of the offer is head to the stated business location or contact the seller. No pre-purchase arrangements or additional procedures required.

“Our service is non-discriminatory, simple and straight forward. An offer is posted on the site, you view and like it, just walk into the business premises or contact the seller to enjoy the offer,” added Mr. Omondi.

In addition, students can share a posted discount with colleagues on several social media platforms such as Twitter, Facebook, Google+ and Pinterest. When using the android application one can share posts via WhatsApp, SMS and Bluetooth.  This serves to ensure easy and seamless information flow.

“Students also have the power to call false deals or unscrupulous traders to our attention. If a posted deal does not exist or the post actually entails normal prices and not offers, users can report this to us.  We follow up with the business to verify and rescind erroneous posts. This serves to ensure that our users only get what they want… discount offers” asserted Mr. Omondi.

Students can also opt to register on the site using a valid email address or social media profile. The student account grants access to an advanced search function that gives them the ability to search throughout the database for specific offers using tags such as clothing, food, and even alcohol.

“Students who register on our site would derive even greater benefits most importantly the ability to fine tune their search for specific discounts and subscribe to their respective campus feed,” adds Omondi.

For student entrepreneurs, posting offers comes at a minimal cost of Kshs. 1,000 per month. A post can contain media such as a main image, an image gallery, audio, videos and even document or zipped attachments such as price lists.  The embedded mixed variation of media types per post gives superior and memorable ad impression. Furthermore, businesses get a complementary website for free at My Online Biz. This serves to further boost their online presence, a vital component for marketing growth

“Our packages are very affordable, the priciest translates to just Kshs. 33 a day and gives businesses the platform to frequently and directly reach out to tens of thousands of students. It is far cheaper than traditional radio, TV and print media yet more effective. ” added Mr. Omondi.

As a kick-start bonus, Campus Discounts is currently running a free month promotion for businesses registering before 31st July 2014. To claim the offer, simply enter FREEMONTH under the coupon code while registering.

“By using our platform, businesses can now save on marketing costs while increasing ad impression. We save businesses tons of money that would have otherwise been spent on more costly yet less effective forms of advertising. They also benefit from an increased volume of sales. We hope that these businesses turn these financial gains into discount offers for their goods and services targeted at university students,” concluded Mr. Omondi.

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