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Tanzanian action movie ‘Nyara’ is premiering nationwide in Kenya

Tanzanian action-packed movie ‘Nyara’ (Swahili for The Kidnapping) premiering nationwide in Kenyan cinemas, starting today 26th February 2021.

The film distributed by Crimson Multimedia Ltd will be available to watch in the following cities and cinemas; in Nairobi at Prestige Cinema; Westgate Cinema, Anga Cinema (Diamond Plaza); Mega Cinema (Kisumu), Motion Cinema (Greenspan Mall) and Mombasa (Nyali Cinemax).

‘Nyara’ is also set to screen in Uganda’s NuMax Cinema.

‘Nyara’ is the first feature film from the Tanzanian renowned production conglomerate Wanene Entertainment; East Africa’s first 360-degree content creation company. It’s a must-see on the big screen, being Tanzania’s first locally produced action film to be mixed in 5.1 (surround sound specifically mixed for cinema release). ‘Nyara’s original soundtrack and cameo appearances include bongo stars: DJ Sinyorita, Chid Benz, Weusi and Chin Bees.

The film’s storyline follows the kidnapping of a 7 year old girl called Rehema; the daughter of a rich and successful businessman, Adam. An ex-military serial killer escapes prison without a trace and becomes the leader of a gang of notorious kidnappers in Dar es Salaam; they are responsible for kidnapping Rehema under gunpoint.

Short on time, Adam approaches his sister-in-law Faith for help; she is the Head of Police Special Forces undercover unit. She recruits her well trusted, strong team of martial arts fighters, The Dragon Boys. The character of chief investigator Faith is played by Rose Donatus Ndauka – one of Tanzania’s most popular leading actresses in the Bongo Movie scene; celebrated for her role in ‘Swahiba’ (2007). She portrays overwhelming talent and versatility, alongside the Kung-Fu Dragon Boys consisting of friends: Paul Peter, Baraka Singano, Jimmy Singano. The trio decided to enter the field of Action Movies in 2012, after getting training from Denis Singano who features in “Nyara” film as Freddie Ludewe, the escaped convict and gang leader. In real life, Denis is Baraka and Jimmy’s older brother.

Ahead of the film release in Kenya, the director of ‘Nyara’, Ram Kasongo, said, “Nyara marks the beginning of a new era of possibilities for Bongo movies here in Tanzania. We are excited for Kenyans to experience our first commercial action film that is 100% a Tanzanian production, shot on location in Dar es Salaam. All the stunts were done by the actors themselves and no stunt doubles were involved in the making of the film, and all the costume design, sets and VFX were done by a local team here in Tanzania.”

It took three years to complete the filming of ‘Nyara’. The director hopes that the cinema screenings in Kenya will encourage cross-collaborations between Kenya and Tanzania, as well as open doors for East African filmmakers to cross-over into international platforms and cinemas to further build both film and music industries.

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Ram says, “The fact that ‘Nyara’ is premiering nationwide in Kenya, opens doors to the wider global audience and this will additionally help promote Tanzanian talent in the arts,” concluding, “Hopefully this will have a knock-on effect that can see us further develop local talent and produce better and more authentic content that represents the diaspora at large.”

‘Nyara’ is the first Tanzanian film to be released nationwide in cinemas across Tanzania, in Arusha (2 cinemas), Dar es Salaam (2 cinemas), Mwanza, Dodoma, Tanga and Zanzibar. It was supported by the Tanzanian Film board as part of an initiative to take bongo movies to the cinema.

The cinemas showing ‘Nyara’ in Kenya and Uganda have reopened and are following Covid-19 protocols strictly. All moviegoers are advised to wear masks, sanitize and keep a distance inside the cinema, according to how the seats are labelled to ensure safety during the film’s entire running.

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