Connect with us

Hi, what are you looking for?

Football

Betting firm SportPesa roars back after more than a year in the cold

NAIROBI, Kenya, Oct 30 – After exactly one year and 31 days since it made an exit from the Kenyan market, giant betting firm SportPesa have made a resounding return, Chief Executive Ronald Karauri announcing they have resumed operations.

The giant gaming firm is back after a new bookmaker, Milestone Games Limited acquired the rights to use the brand name SportPesa in Kenya.

SportPesa which made an exit after a row with the government over stringent betting taxes that hugely weighed negatively on them stated on Friday that they had acquired a new licence and have resumed operations in the country.

“We are pleased to once again offer gaming services to our customers. Over the coming months, we are excited to explore a wide range of new partnerships in the country,” a message from the betting firm read.

The betting site ke.sportpesa.com has already gone live with punters using Playbill number 5212121.

The firm had been active in the local sporting scene, sponsoring several ventures including Gor Mahia and AFC Leopards, boxing, motorsports and volleyball.

Since their exit that saw them only remain active in the Tanzanian market where they sponsor giants Simba and Yanga, SportPesa have lost sponsorship opportunities with Everton Football Club in the English Premier League and Racing Point team in Formula One.

With Gor Mahia and AFC Leopards already snapped up by new firm Betsafe, SportPesa will now look for alternative ventures and teams to sponsor.

Advertisement. Scroll to continue reading.

1 Comment

1 Comment

  1. Pingback: Betting firm SportPesa roars back after more than a year in the cold – Mchipuko

Leave a Reply

Your email address will not be published. Required fields are marked *

Advertisement

More on Capital Sports

Football

NAIROBI, Kenya, May 25 – There is light at the end of the tunnel. After failed promises over the last three years since its...

Athletics

NAIROBI, Kenya, June 8 – Olympic Champion Caster Semenya and wife Violet Raseboya have hinted that they might be expecting a baby in a...

NFL

NAIROBI, Kenya, Aug 13 – Kenya’s history making Daniel Adongo, the first Kenyan to play in America’s National Football League (NFL), is now living...

Features

NAIROBI, Kenya, May 17 – The Kakamega High School ‘Green Commandos’ have produced a plethora of talent over the past decades in Kenyan football...

© 2020 Capital Digital Media. Capital Group Limited. All Rights Reserved