Connect with us

Hi, what are you looking for?


Kipchoge named Magical Kenya destination ambassador

NAIROBI, Kenya, Jul 29 – As Kenya looks to resuscitate its tourism sector badly hit by the COVID-19 pandemic, the Kenya Tourism Board (KTB) has brought on board reigning Olympic champion and marathon world record holder Eliud Kipchoge as its destination ambassador.

KTB expects Eliud to use his profile and international command to promote Kenya as a preferred tourism destination both locally, regionally and internationally through various campaigns.

“I am passionate and love my country dearly and it is an honor to be working with KTB on projects geared towards propelling Kenya as a preferred tourist destination globally. Kenya has a lot to offer, and I urge local and foreign visitors to explore and experience what the country has to offer,” Kipchoge said.

KTB CEO Dr Betty Radier said that the board is pleased to have Kipchoge committed to promoting destination Kenya adding that he, among other marathoners are Kenya’s greatest assets and have put the destination on the global map.

“Kenya is well known as the home of champions hence sports form part of our strategy to popularise the country’s tourism offering. As a board, we have invested in locally hosted sporting events like the magical Kenya open, The World Rally Championship and world athletics championships, among others through sponsorship,” Radier said.

Kipchoge’s stature on and off the road has been a darling of many and his international appeal especially after his Ineos 1:59 run last year place him highly as a perfect man for the job.

Click to comment

Leave a Reply

Your email address will not be published.


More on Capital Sports


NAIROBI, Kenya, May 25 – There is light at the end of the tunnel. After failed promises over the last three years since its...


NAIROBI, Kenya, June 8 – Olympic Champion Caster Semenya and wife Violet Raseboya have hinted that they might be expecting a baby in a...


NAIROBI, Kenya, Aug 13 – Kenya’s history making Daniel Adongo, the first Kenyan to play in America’s National Football League (NFL), is now living...


NAIROBI, Kenya, Oct 15 – Daniel Wanjiru, the 2017 London Marathon champion has been slapped with a four-year ban by the World Athletics Disciplinary...

© 2022 Capital Digital Media. Capital Group Limited. All Rights Reserved