NAIROBI, Kenya, May 28 – As Atletico Madrid seek to make history this Saturday when they once again face their rivals Real Madrid in a Champions League Final, Heineken Kenya has set up exclusive VIP experiences for its Kenyan football fans to enjoy the game.
To bring the excitement of the world class tournament to fans, Heineken will host the final match screening at various clubs around the country in exclusive events open to the public.
In a statement released to news rooms, the Country Manager of Heineken Kenya Nina Ndabaneze noted that, ‘‘Football is about so much more than the match alone, it’s about the experience and the celebration of the beautiful game. As long term sponsors of UEFA Champions League, we’re enabling fans to do just that by giving them the chance to win awesome prizes through our promotions and activities, during the match viewing,” she said.
“We have massive fans of football in Kenya, throughout the Champions League tournaments this season, we created ways to encourage football fans to enjoy the games and in the process make them feel as though they are part of the experience.”
The UEFA Champions League is the most prestigious European club league; the premier sporting event has become a global phenomenon that fits perfectly with the Heineken brand, which is enjoyed in almost every country in the world.