NAIROBI, Kenya, November 5 – The FIFA World Cup trophy will land in Kenya on November 27 for a two day visit, with fans getting opportunity for a close view of the most coveted iconic silverware.
The journey that started on September 12, will take nine months, the longest ever since its inception in 2006, before returning to Rio de Janeiro, Brazil, the host for next year’s World Cup.
President Uhuru Kenyatta will receive the trophy and will be the only one allowed to touch it.
Kenya will be among seven African countries that will see the trophy make a stop, with the tour covering 88 countries.
Speaking on Tuesday when launching the campaign, Coca-Cola Strategic manager, Rosalind Gichuru said they want to make the tour a reality ahead of the World showpiece, not only in Kenya but also in Africa.
“This Trophy Tour form part of Coca-Cola’s 2014 FIFA World Cup campaign which invites fans to celebrate the World Cup, a platform which will see the company promote the most inclusive and participatory experience ever.
“Hundreds of fans will win free tickets through the Coca-Cola promotions which will give them a chance not only to get close with the trophy but take a picture next to it during a public viewing at KICC on November 28,” Rosalind explained.
According to organisers, this year’s event, the second in Kenya will be bigger and better since it coincides with the 50 year’s of independence that the country will celebrate.
It could be a perfect timing for the Trophy to be in Kenya as that will be the day Council for East and Central Africa Football association (Cecafa), Senior Challenge Cup is expected to Kick-off in the country.
Fans will access tickets for the event as from next week, through media, Coca- Cola Promotions that will be held country wide and on Social Media.
The Trophy is currently in North America (Nicaragua) and will be in arrive here from Ghana before heading to neighbouring Tanzania.
Spain are holders of the trophy, lifting it in 2010 during the last edition held in South Africa.
