{"id":24747,"date":"2015-01-19T07:58:21","date_gmt":"2015-01-19T04:58:21","guid":{"rendered":"https:\/\/www.capitalfm.co.ke\/lifestyle\/?p=24747"},"modified":"2015-01-19T08:53:29","modified_gmt":"2015-01-19T05:53:29","slug":"heidi-klum-unveils-lingerie-line","status":"publish","type":"post","link":"https:\/\/www.capitalfm.co.ke\/lifestyle\/2015\/01\/19\/heidi-klum-unveils-lingerie-line\/","title":{"rendered":"Heidi Klum unveils lingerie line"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-24757\" src=\"https:\/\/www.capitalfm.co.ke\/lifestyle\/files\/2015\/01\/Heidi-Klum-3.jpg\" alt=\"Heidi Klum 3\" width=\"634\" height=\"846\" srcset=\"https:\/\/www.capitalfm.co.ke\/lifestyle\/files\/2015\/01\/Heidi-Klum-3.jpg 634w, https:\/\/www.capitalfm.co.ke\/lifestyle\/files\/2015\/01\/Heidi-Klum-3-225x300.jpg 225w\" sizes=\"auto, (max-width: 634px) 100vw, 634px\" \/><\/p>\n<p>Heidi Klum has unveiled her first lingerie line for Bendon.<\/p>\n<p>The blonde beauty &#8211; who was called in to replace Elle Macpherson as creative director and campaign model after she announced she was leaving the company last year &#8211; released her first collection for the underwear giant today (15.01.15).<\/p>\n<p>The spring 2015 line is modelled by Heidi herself in a campaign shot by famed photographer Rankin and is available to buy from department store Selfridges.<\/p>\n<p>The 41-year-old model has also released her own menswear collection HKMAN and a Heidi by Heidi Klum range to replace Elle&#8217;s Macpherson Men and The Body lines.<\/p>\n<p>While Elle&#8217;s collections for Bendon were estimated to be worth $150 million, it is thought their new collaboration with the German-born star will see the company&#8217;s retail orders rise by another 25 per cent.<\/p>\n<p>Bendon&#8217;s CEO Justin Davis-Rice said: &#8220;Elle has been a great partner to Bendon, however it&#8217;s time to take the brand to even greater heights, and Heidi is perfectly positioned to do just that.&#8221;<\/p>\n<p>He added that the former Victoria&#8217;s Secret model&#8217;s beauty and fun personality &#8220;embodies the spirit&#8221; of the Intimates collection.<\/p>\n<p>He explained: &#8220;Heidi embodies the spirit of our Intimates brand &#8211; smart, sexy, beautiful and fun &#8211; and this shines through in the Heidi Klum Intimates campaign images.<\/p>\n<p>&#8220;We&#8217;re incredibly excited to have partnered with her.&#8221;<\/p>\n<p>The line &#8211; which was inspired by a &#8216;romantic journey through France&#8217; &#8211; intends to capture the &#8220;essence of the Parisian landscape&#8221; and features pieces reflective of iconic French locations &#8220;from the Moulin Rouge in Paris, to the rolling hills of Provence, finishing in St. Tropez at the French Riviera.&#8221;<\/p>\n<p><a href=\"https:\/\/www.capitalfm.co.ke\/lifestyle\/files\/2015\/01\/Heidi-Klum-4.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-24758\" src=\"https:\/\/www.capitalfm.co.ke\/lifestyle\/files\/2015\/01\/Heidi-Klum-4.jpg\" alt=\"Heidi Klum 4\" width=\"634\" height=\"846\" srcset=\"https:\/\/www.capitalfm.co.ke\/lifestyle\/files\/2015\/01\/Heidi-Klum-4.jpg 634w, https:\/\/www.capitalfm.co.ke\/lifestyle\/files\/2015\/01\/Heidi-Klum-4-225x300.jpg 225w\" sizes=\"auto, (max-width: 634px) 100vw, 634px\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Heidi Klum has unveiled her first lingerie line for Bendon. The blonde beauty &#8211; who was called in to replace Elle Macpherson as creative director and campaign model after she announced she was leaving the company last year &#8211; released her first collection for the underwear giant today (15.01.15). The spring 2015 line is modelled by Heidi herself in a campaign shot by famed photographer&#8230; <\/p>\n<p class=\"more\"><a class=\"more-link\" href=\"https:\/\/www.capitalfm.co.ke\/lifestyle\/2015\/01\/19\/heidi-klum-unveils-lingerie-line\/\">Read More<\/a><\/p>\n","protected":false},"author":13178,"featured_media":24757,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12],"tags":[248,7921,4450],"class_list":["post-24747","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fashion-beauty","tag-fashion-2","tag-heidi-klum","tag-lingerie","is-cat-link-border-bottom"],"better_featured_image":{"id":24757,"alt_text":"","caption":"","description":"","media_type":"image","media_details":{"width":634,"height":846,"file":"2015\/01\/Heidi-Klum-3.jpg","sizes":{"thumbnail":{"file":"Heidi-Klum-3-150x150.jpg","width":150,"height":150,"mime-type":"image\/jpeg","source_url":"https:\/\/www.capitalfm.co.ke\/lifestyle\/files\/2015\/01\/Heidi-Klum-3-150x150.jpg"},"medium":{"file":"Heidi-Klum-3-225x300.jpg","width":225,"height":300,"mime-type":"image\/jpeg","source_url":"https:\/\/www.capitalfm.co.ke\/lifestyle\/files\/2015\/01\/Heidi-Klum-3-225x300.jpg"},"thumb-small":{"file":"Heidi-Klum-3-160x160.jpg","width":160,"height":160,"mime-type":"image\/jpeg","source_url":"https:\/\/www.capitalfm.co.ke\/lifestyle\/files\/2015\/01\/Heidi-Klum-3-160x160.jpg"},"thumb-medium":{"file":"Heidi-Klum-3-520x245.jpg","width":520,"height":245,"mime-type":"image\/jpeg","source_url":"https:\/\/www.capitalfm.co.ke\/lifestyle\/files\/2015\/01\/Heidi-Klum-3-520x245.jpg"},"thumb-large":{"file":"Heidi-Klum-3-720x340.jpg","width":720,"height":340,"mime-type":"image\/jpeg","source_url":"https:\/\/www.capitalfm.co.ke\/lifestyle\/files\/2015\/01\/Heidi-Klum-3-720x340.jpg"}},"image_meta":{"aperture":0,"credit":"","camera":"","caption":"","created_timestamp":0,"copyright":"","focal_length":0,"iso":0,"shutter_speed":0,"title":"","orientation":0,"resized_images":["100x100"]}},"post":24747,"source_url":"https:\/\/www.capitalfm.co.ke\/lifestyle\/files\/2015\/01\/Heidi-Klum-3.jpg"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.7.1 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Heidi Klum unveils lingerie line - Capital Lifestyle<\/title>\n<meta name=\"description\" content=\"Heidi Klum has unveiled her first lingerie line for Bendon. 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