{"id":101175,"date":"2025-11-03T09:52:43","date_gmt":"2025-11-03T06:52:43","guid":{"rendered":"https:\/\/www.capitalfm.co.ke\/lifestyle\/?p=101175"},"modified":"2025-11-05T13:23:51","modified_gmt":"2025-11-05T10:23:51","slug":"lifestyle-guru-martha-stewart-fronts-fashionpiles-holiday-campaign","status":"publish","type":"post","link":"https:\/\/www.capitalfm.co.ke\/lifestyle\/2025\/11\/03\/lifestyle-guru-martha-stewart-fronts-fashionpiles-holiday-campaign\/","title":{"rendered":"Lifestyle Guru Martha Stewart Fronts Fashionpile’s Holiday Campaign"},"content":{"rendered":"\n

Martha Stewart has been named brand ambassador for Fashionphile.<\/strong><\/p>\n\n\n\n

The 84-year-old lifestyle guru follows in the footsteps on Emma Roberts and Nicole Richie in fronting a campaign for the resale platform, and she will appear in their holiday advertisments, which showcase the website’s collection of Chanel, Herm\u00e8s, Louis Vuitton and Goyard bags. <\/p>\n\n\n

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\"\"<\/figure>\n<\/div>\n\n\n

Sophia Tsao, chief digital marketing officer of Fashionphile, told WWD: \u201cThe brand ambassadorship with Martha Stewart underscores Fashionphile\u2019s position as the trusted authority in ultra-luxury resale.<\/p>\n\n\n\n

\u201cKnown for her impeccable taste, her involvement highlights the enduring quality and excellent investment value of pre-owned luxury pieces, inviting an entirely new audience to experience the benefits of the circular economy.\u201d <\/p>\n\n\n\n

Martha and her team have been “longtime admirers” of the luxury platform and after the iconic Herm\u00e8s Birkin 35 bag she carried during her 2004 fraud trial featured in Fashionphile\u2019s Assouline Book of Iconic Bags, she has loaned the accessory to the company.<\/p>\n\n\n\n

She said: \u201cIt\u2019s a beautiful brown special leather bag. I carried [my Birkin] during my trial \u2014 mainly because it was my only nice handbag.<\/p>\n\n\n\n

\u201cAnd who knew that it would become a famous symbol of that trial. Now it\u2019s on display at Fashionphile [through December]. I loaned it to them for their display with their new book. It\u2019s been very interesting to see the interest engendered by handbags.\u201d<\/p>\n\n\n\n

As part of her partnership, Martha has already curated an exclusive collection of pre-loved holiday acessories, which will be able to shop on 3 November.<\/p>\n\n\n\n

And the former Chopped judge has already turned to Fashionphile for her own Christmas shopping.<\/p>\n\n\n\n

She said: \u201c[Fashionphile] has such an amazing collection of gorgeous, invaluable stuff \u2014 the most beautiful bags.<\/p>\n\n\n\n

\u201cI got my granddaughter a Herm\u00e8s bag, I got her a Chanel bag, I got her a Louis Vuitton bag. She\u2019s 14 and she loves bags. Despite the fact that they\u2019re expensive, they\u2019re so much less than if you went into the stores and bought them there.<\/p>\n\n\n\n

“I like things that look brand new. Many of these beautifully made bags look brand new for years. My beautiful, Birkin bag looks brand new, even though we got it in 1999 or something. I like my things to last.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"

Martha Stewart has been named brand ambassador for Fashionphile. The 84-year-old lifestyle guru follows in the footsteps on Emma Roberts and Nicole Richie in fronting a campaign for the resale platform, and she will appear in their holiday advertisments, which showcase the website’s collection of Chanel, Herm\u00e8s, Louis Vuitton and Goyard bags.  Sophia Tsao, chief digital marketing officer of Fashionphile, told WWD: \u201cThe brand ambassadorship… <\/p>\n

Read More<\/a><\/p>\n","protected":false},"author":14279,"featured_media":58865,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13253],"tags":[248,15798,1459,15797],"class_list":["post-101175","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-celebrities","tag-fashion-2","tag-fashionpile","tag-holidays","tag-martha-steward","is-cat-link-border-bottom"],"better_featured_image":{"id":58865,"alt_text":"","caption":"","description":"","media_type":"image","media_details":{"width":1092,"height":592,"file":"2019\/03\/Martha-Stewart.png","sizes":{"thumbnail":{"file":"Martha-Stewart-150x150.png","width":150,"height":150,"mime-type":"image\/png","source_url":"https:\/\/www.capitalfm.co.ke\/lifestyle\/files\/2019\/03\/Martha-Stewart-150x150.png"},"medium":{"file":"Martha-Stewart-300x163.png","width":300,"height":163,"mime-type":"image\/png","source_url":"https:\/\/www.capitalfm.co.ke\/lifestyle\/files\/2019\/03\/Martha-Stewart-300x163.png"},"medium_large":{"file":"Martha-Stewart-768x416.png","width":768,"height":416,"mime-type":"image\/png","source_url":"https:\/\/www.capitalfm.co.ke\/lifestyle\/files\/2019\/03\/Martha-Stewart-768x416.png"},"large":{"file":"Martha-Stewart-1024x555.png","width":1024,"height":555,"mime-type":"image\/png","source_url":"https:\/\/www.capitalfm.co.ke\/lifestyle\/files\/2019\/03\/Martha-Stewart-1024x555.png"},"theblogger_image_size_1":{"file":"Martha-Stewart-1060x575.png","width":1060,"height":575,"mime-type":"image\/png","source_url":"https:\/\/www.capitalfm.co.ke\/lifestyle\/files\/2019\/03\/Martha-Stewart-1060x575.png"},"theblogger_image_size_2":{"file":"Martha-Stewart-550x298.png","width":550,"height":298,"mime-type":"image\/png","source_url":"https:\/\/www.capitalfm.co.ke\/lifestyle\/files\/2019\/03\/Martha-Stewart-550x298.png"},"theblogger_image_size_3":{"file":"Martha-Stewart-550x550.png","width":550,"height":550,"mime-type":"image\/png","source_url":"https:\/\/www.capitalfm.co.ke\/lifestyle\/files\/2019\/03\/Martha-Stewart-550x550.png"},"theblogger_image_size_4":{"file":"Martha-Stewart-550x362.png","width":550,"height":362,"mime-type":"image\/png","source_url":"https:\/\/www.capitalfm.co.ke\/lifestyle\/files\/2019\/03\/Martha-Stewart-550x362.png"},"theblogger_image_size_5":{"file":"Martha-Stewart-300x300.png","width":300,"height":300,"mime-type":"image\/png","source_url":"https:\/\/www.capitalfm.co.ke\/lifestyle\/files\/2019\/03\/Martha-Stewart-300x300.png"},"theblogger_image_size_6":{"file":"Martha-Stewart-922x500.png","width":922,"height":500,"mime-type":"image\/png","source_url":"https:\/\/www.capitalfm.co.ke\/lifestyle\/files\/2019\/03\/Martha-Stewart-922x500.png"},"tptn_thumbnail":{"file":"Martha-Stewart-250x250.png","width":250,"height":250,"mime-type":"image\/png","source_url":"https:\/\/www.capitalfm.co.ke\/lifestyle\/files\/2019\/03\/Martha-Stewart-250x250.png"},"wp_rp_thumbnail":{"file":"Martha-Stewart-150x150.png","width":150,"height":150,"mime-type":"image\/png","source_url":"https:\/\/www.capitalfm.co.ke\/lifestyle\/files\/2019\/03\/Martha-Stewart-150x150.png"}},"image_meta":{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0","keywords":[]}},"post":58864,"source_url":"https:\/\/www.capitalfm.co.ke\/lifestyle\/files\/2019\/03\/Martha-Stewart.png"},"yoast_head":"\nLifestyle Guru Martha Stewart Fronts Fashionpile's Holiday Campaign - Capital Lifestyle<\/title>\n<meta name=\"description\" content=\"Martha Stewart has been named brand ambassador for Fashionphile. 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