A former Florida police officer has warned people living in the state that the viral ‘In My Feelings’ challenge could earn them a fine of over $1,000.

Steve Monitero is attempting to put a stop to the social media craze – also known as the Keke challenge – which has seen thousands of people jumping out of moving cars to dance to Drake’s new hit song.

Speaking to WKMG-TV, he said: “It seems every time we look at our phones or turn on the TV there is some new viral sensation sweeping our country and recently, the Keke challenge has come about, but someone needs to put Keke to bed.

“This is not only the dumbest thing I have ever seen on the internet, but you are intentionally putting yourself and others at risk.”

Monitero went on to explain how attempting the challenge could lead to a number of fines, such as careless driving, impeding the flow of traffic and not wearing a seat belt which could total up to over $1000.

He said: “After watching several of these viral videos, I started to tally the different violations that I observed.”

The current traffic safety expert added: “Driving is one of the most dangerous things that we will do in our entire lifetime, and I doubt Drake was imagining people dancing outside their moving cars while writing his song in the studio.”