Obama breaks Twitter record

“Four more years” accompanied by a sweet twitpic of President Obama hugging the First  lady Michelle, this morning made Twitter record as the most retweeted post.  Obama’s tweet came after it became clear he had won his re-election bid against Republican candidate Mitt Romney.

 

 

As of midday (Kenyan time) his post had been retweeted over 500,000 times. It took only 22 minutes to beat the previous record held by Justin Bieber.

The same picture of a relieved and happy-looking Obama hugging his wife appeared on the president’s Facebook account — and was shared tens of thousands of times by some of his 32 million fans.

Social networks have emerged as key tools in the months-long US presidential campaign, with both Obama and Romney staging major pushes on these popular platforms to draw in supporters and get them to go out and vote.

But while Romney has increased his presence hugely on social media compared to 2008 Republican presidential candidate John McCain, Obama is seen as having retained the upper hand from his successful online campaign four years ago.

Already in January, Obama’s campaign manager Jim Messina had hinted at a huge social media campaign in an interview with Newsweek.

“Our efforts on the ground and on technology will make 2008 look prehistoric,” he was quoted as saying.

Even as election day drew to a nail-biting close late Tuesday afternoon, Obama made a surprise appearance on social news website Reddit, where he made a last-ditch plea for more votes.

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6 Comments

  1. Avatar Grammar Nazi November 8th, 2012 at 9:24 am

    *took not tool

    Reply
  2. Avatar Eliud Mathu February 28th, 2014 at 9:31 am

    How can I access my CDS account online

    Reply
  3. Avatar Eliud Mathu February 28th, 2014 at 9:53 am

    someone update me…whats is the effect, this week the market is flat for instance today.

    Reply
  4. Avatar Nelson Ngesa March 3rd, 2014 at 10:11 am

    could you please update today’s market because it is same as last week from you live feed which is impossible.

    Reply

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