{"id":44104,"date":"2017-04-06T12:31:11","date_gmt":"2017-04-06T09:31:11","guid":{"rendered":"https:\/\/www.capitalfm.co.ke\/business\/?p=44104"},"modified":"2017-04-10T13:17:46","modified_gmt":"2017-04-10T10:17:46","slug":"unilever-puts-blue-band-division-up-for-sale","status":"publish","type":"post","link":"https:\/\/www.capitalfm.co.ke\/business\/2017\/04\/unilever-puts-blue-band-division-up-for-sale\/","title":{"rendered":"Unilever puts Blue Band division up for sale"},"content":{"rendered":"<div id=\"attachment_44161\" style=\"width: 458px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.capitalfm.co.ke\/business\/files\/2017\/04\/BLUEBAND.png\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-44161\" class=\"size-full wp-image-44161\" src=\"https:\/\/www.capitalfm.co.ke\/business\/files\/2017\/04\/BLUEBAND.png\" alt=\"\" width=\"448\" height=\"300\" srcset=\"https:\/\/www.capitalfm.co.ke\/business\/files\/2017\/04\/BLUEBAND.png 448w, https:\/\/www.capitalfm.co.ke\/business\/files\/2017\/04\/BLUEBAND-300x201.png 300w\" sizes=\"auto, (max-width: 448px) 100vw, 448px\" \/><\/a><p id=\"caption-attachment-44161\" class=\"wp-caption-text\">Unilever also intends to look at changing its historic status as a dual-listed company in two countries.<\/p><\/div>\n<p><strong>The Hague, Netherlands, Apr 6 &#8211;\u00a0Dutch-British consumer products giant Unilever said Thursday it is selling off its underperforming margarine division, just weeks after spurning a takeover bid by US rival Kraft-Heinz.<\/strong><\/p>\n<p>Unilever is also planning to boost dividends this year by 12 percent, and will launch a shares buy-back of some five billion euros ($5.3 billion) by the end of the year.<\/p>\n<p>&#8220;After a long history in Unilever, we have decided that the future of the spreads business now lies outside the group,&#8221; chief executive Paul Polman said in a statement.<\/p>\n<p>The move came amid a company review launched in the wake of February&#8217;s surprise takeover bid by US food and beverage giant Kraft-Heinz.<\/p>\n<p>Unilever&#8217;s margarines and spreads include such household brands as Flora, along with Blue Band and Rama.<\/p>\n<p>It was set up as a separate unit in 2015 but &#8220;remains challenged in developed markets and we have now taken the decision to launch a process to either sell or demerge spreads,&#8221; the company said.<\/p>\n<p>The latest moves are aimed at making the company more attractive to investors and forestall any further unwelcome advances from rivals.<\/p>\n<p>In February, Unilever snubbed an offer of an 18 percent premium on its share price from Kraft saying it &#8220;fundamentally undervalued&#8221; the Rotterdam-based group.<\/p>\n<p>The bid, which had valued Unilever at a whopping $143 billion, had &#8220;no merit, either financial or strategic, for Unilever&#8217;s shareholders. Unilever does not see the basis for any further discussions,&#8221; it said at the time.<\/p>\n<p>Kraft&#8217;s pursuit of Unilever would have merged the maker of Kraft cheese and Heinz ketchup to its European counterpart, whose products include Q-tips, Hellmann&#8217;s mayonnaise and Ben &amp; Jerry&#8217;s ice cream. It came as global food companies struggle with anaemic economic growth in many key markets.<\/p>\n<p>Unilever is listed in both London and on the Amsterdam AEX, where its share price Thursday was slightly lower 0.17 percent in early morning trade at around 46.50 euros a share.<\/p>\n<p>Unilever also intends to look at changing its historic status as a dual-listed company in two countries.<\/p>\n<p>As part of the review, the company found that &#8220;our dual-headed &#8230; legal structure adds complexity when undertaking such change,&#8221; the statement said.<\/p>\n<p>Unilever was looking at it &#8220;with the objective of achieving greater simplification and strategic flexibility.&#8221;<\/p>\n<p>&#8220;We always have worked our operational model and driven efficiency,&#8221; Polman told the BBC&#8217;s Today programme.<\/p>\n<p>He said Unilever would not change its long-term business model, which he described as one of &#8220;sustainable value-creation&#8221;.<\/p>\n<p>Unilever chairman Marijn Dekkers said the review had &#8220;been detailed and comprehensive&#8221;.<\/p>\n<p>&#8220;It has confirmed that our model of long-term shareholder value creation has been successful and remains as valid as ever,&#8221; he added.<\/p>\n<p>The review is expected to be completed by the end of the year.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Hague, Netherlands, Apr 6 &#8211;\u00a0Dutch-British consumer products giant Unilever said Thursday it is selling off its underperforming margarine division, just weeks after spurning a takeover bid by US rival Kraft-Heinz. Unilever is also planning to boost dividends this year by 12 percent, and will launch a shares buy-back of some five billion euros ($5.3 [&hellip;]<\/p>\n","protected":false},"author":12327,"featured_media":44161,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[800,687,3],"tags":[],"coauthors":[695],"class_list":["post-44104","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-manufacturing","category-top-stories","category-world"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.7.1 (Yoast SEO v25.7) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Unilever puts Blue Band division up for sale - Capital Business<\/title>\n<meta name=\"description\" content=\"The Hague, Netherlands, Apr 6 -\u00a0Dutch-British consumer products giant Unilever said Thursday it is selling off its underperforming margarine division, Kenya 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