{"id":22525,"date":"2013-10-14T12:33:03","date_gmt":"2013-10-14T12:33:03","guid":{"rendered":"https:\/\/www.capitalfm.co.ke\/business\/?p=22525"},"modified":"2013-10-14T12:45:49","modified_gmt":"2013-10-14T12:45:49","slug":"askkirubi-turning-your-failure-in-business-into-opportunities","status":"publish","type":"post","link":"https:\/\/www.capitalfm.co.ke\/business\/2013\/10\/askkirubi-turning-your-failure-in-business-into-opportunities\/","title":{"rendered":"#AskKirubi: Turning your failure in business into opportunities"},"content":{"rendered":"

\"Kirubi-Branson\"<\/a><\/p>\n

When I first ventured into business, I honestly did not know what I was getting myself into. I thought having a small office with a computer and an assistant was enough to bring me business and get me going. I did not know that I had to go the extra mile to look for clients who would give me business.<\/strong><\/p>\n

Like any other successful businessman, I needed to believe in what it is I was doing and earn the trust of my potential clients\u2026 I needed to be the brand ambassador of my own brand.<\/p>\n

Now I agree that starting out is not easy, neither is it for the faint hearted but you must have a vision of where you want to go and a realistic plan that will help you achieve that vision.<\/p>\n

I failed a couple of times on my journey of a thousand steps and I recall one particular venture that I drew quite a few lessons from. I decided to venture into the painting industry. I never bothered to find out if at all people would buy my paint but I believed that if I produced quality then no one would have a problem purchasing my brand. Unfortunately, at that time, the industry was dominated by certain individuals and I came to realize that the consumer and distributor of the paint were the contractors.<\/p>\n

They would trick me into purchasing the paint on credit and only promise to pay once the structures were complete. But this never came to be so I went at a loss. I quickly decided to shut down the company and sell everything before I went into further debt. I could not afford to waste my time hanging onto a business that was not working.<\/p>\n

All this did not deter me from achieving my vision. It however gave me the strength and power to move on to better things. I became wiser and made sure that every business I invested in thereafter would be a success.<\/p>\n