{"id":20733,"date":"2010-04-12T10:06:00","date_gmt":"2010-04-12T10:06:00","guid":{"rendered":"https:\/\/www.capitalfm.co.ke\/?p=1628"},"modified":"2010-04-12T10:06:00","modified_gmt":"2010-04-12T10:06:00","slug":"bing-gains-us-search-market-share","status":"publish","type":"post","link":"https:\/\/www.capitalfm.co.ke\/business\/2010\/04\/bing-gains-us-search-market-share\/","title":{"rendered":"Bing gains US search market share"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.capitalfm.co.ke\/wp-content\/uploads\/files\/BING_NEW_321494483.jpg\" border=\"0\" alt=\"BING_NEW_321494483.jpg\" title=\"BING_NEW_321494483.jpg\" width=\"600\" height=\"300\" \/><\/p>\n<p>April 12, 2010 &#8211; Microsoft&#8217;s new Internet search engine Bing increased its share of the US search market in March while market leader Google slipped a bit, online tracking firm comScore said Friday.<\/p>\n<p>Bing&#8217;s share of the US search market rose to 11.7 percent in March from 11.5 percent in February, the 10th straight month of modest gains, the Web analytics firm said.<\/p>\n<p>Microsoft&#8217;s search partner Yahoo! saw its share increase to 16.9 percent in March from 16.8 percent in February, comScore said.<\/p>\n<p>Google remained the overwhelming leader of the lucrative US search and advertising market although its market share fell slightly in March, to 65.1 percent from 65.5 percent in February.<\/p>\n<p>Ask.com&#8217;s share improved to 3.8 percent from 3.7 percent while AOL&#8217;s was steady at 2.5 percent.<\/p>\n<p>March was the 10th consecutive month of slight gains in search share for Bing, which Microsoft unveiled in June accompanied by a 100-million-dollar advertising campaign in a bid to challenge search juggernaut Google.<\/p>\n<p>Microsoft and Google have been consistently upgrading online search service features in what has thus far been a lopsided duel favoring the Mountain View, California-based Internet king over the software giant.<\/p>\n<p>The competitors have been focused on improving mobile search offerings and incorporating real-time content from popular online communities such as Twitter and Facebook into search results.<\/p>\n<p>Yahoo! and Microsoft unveiled a 10-year Web search and advertising partnership in July that set the stage for a joint offensive against Google.<\/p>\n<p>Under the agreement, Yahoo! will use Microsoft&#8217;s search engine on its own sites while providing the exclusive global sales force for premium advertisers.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>April 12, 2010 &#8211; Microsoft&#8217;s new Internet search engine Bing increased its share of the US search market in March while market leader Google slipped a bit, online tracking firm comScore said Friday. Bing&#8217;s share of the US search market rose to 11.7 percent in March from 11.5 percent in February, the 10th straight month [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1629,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13],"tags":[],"coauthors":[],"class_list":["post-20733","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.7.1 (Yoast SEO v25.7) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Bing gains US search market share - Capital Business<\/title>\n<meta name=\"description\" content=\"April 12, 2010 - Microsoft&#039;s new Internet search engine Bing increased its share of the US search market in March while market leader Google slipped a Kenya breaking news | Kenya news today |\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.capitalfm.co.ke\/business\/2010\/04\/bing-gains-us-search-market-share\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Bing gains US search market share\" \/>\n<meta property=\"og:description\" content=\"April 12, 2010 - 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