{"id":112566,"date":"2026-02-16T12:01:59","date_gmt":"2026-02-16T09:01:59","guid":{"rendered":"https:\/\/www.capitalfm.co.ke\/business\/?p=112566"},"modified":"2026-02-16T12:10:32","modified_gmt":"2026-02-16T09:10:32","slug":"bytedance-to-curb-ai-video-app-after-disney-legal-threat","status":"publish","type":"post","link":"https:\/\/www.capitalfm.co.ke\/business\/2026\/02\/bytedance-to-curb-ai-video-app-after-disney-legal-threat\/","title":{"rendered":"ByteDance to curb AI video app after Disney legal threat"},"content":{"rendered":"<div class=\"sc-9cd5bb24-0 cmjZrf\" data-component=\"headline-block\">\n<div class=\"sc-cd6075cf-0 DQtHs\">\n<div class=\"sc-82b3c53b-0 gmICnp\"><\/div>\n<\/div>\n<\/div>\n<div class=\"sc-9cd5bb24-0 jTWPCV\" data-component=\"image-block\"><\/div>\n<div class=\"sc-9cd5bb24-0 lmzibM\" data-component=\"text-block\">\n<div class=\"sc-cd6075cf-0 DQtHs\">\n<div class=\"sc-82b3c53b-0 IAFLu\">\n<p class=\"sc-9a00e533-0 eZyhnA\"><strong>FEB 16 &#8211; Chinese technology giant ByteDance has pledged to curb a controversial artificial intelligence (AI) video-making tool, following threats of legal action from Disney and complaints from other entertainment giants.<\/strong><\/p>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"sc-9cd5bb24-0 lmzibM\" data-component=\"text-block\">\n<div class=\"sc-cd6075cf-0 DQtHs\">\n<div class=\"sc-82b3c53b-0 IAFLu\">\n<p class=\"sc-9a00e533-0 eZyhnA\">In the last few days, videos made using the latest version of the app Seedance have proliferated online. Many have been lauded for their realism.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"sc-9cd5bb24-0 lmzibM\" data-component=\"text-block\">\n<div class=\"sc-cd6075cf-0 DQtHs\">\n<div class=\"sc-82b3c53b-0 IAFLu\">\n<p class=\"sc-9a00e533-0 eZyhnA\">But the trend has also\u00a0<a class=\"sc-f9178328-0 iCaRzc\" href=\"https:\/\/www.bbc.com\/news\/articles\/cjd9nllng22o\" target=\"_self\">sparked alarm from several Hollywood studios<\/a>\u00a0that have accused the AI platform&#8217;s makers of copyright infringement.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"sc-9cd5bb24-0 lmzibM\" data-component=\"text-block\">\n<div class=\"sc-cd6075cf-0 DQtHs\">\n<div class=\"sc-82b3c53b-0 IAFLu\">\n<p class=\"sc-9a00e533-0 eZyhnA\">On Friday, Disney sent a cease-and-desist letter to ByteDance accusing it of supplying Seedance with a &#8220;pirated library&#8221; of the studio&#8217;s copyrighted characters, including those from Marvel and Star Wars.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"sc-9cd5bb24-0 lmzibM\" data-component=\"text-block\">\n<div class=\"sc-cd6075cf-0 DQtHs\">\n<div class=\"sc-82b3c53b-0 IAFLu\">\n<p class=\"sc-9a00e533-0 eZyhnA\">Disney&#8217;s lawyers accused ByteDance of committing a &#8220;virtual smash-and-grab&#8221; of their intellectual property, including superheroes from Marvel, Star Wars and various cartoons.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"sc-9cd5bb24-0 lmzibM\" data-component=\"text-block\">\n<div class=\"sc-cd6075cf-0 DQtHs\">\n<div class=\"sc-82b3c53b-0 IAFLu\">\n<p class=\"sc-9a00e533-0 eZyhnA\">On Monday ByteDance told the BBC that the company &#8220;respects intellectual property rights and we have heard the concerns regarding Seedance 2.0.&#8221;<\/p>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"sc-9cd5bb24-0 lmzibM\" data-component=\"text-block\">\n<div class=\"sc-cd6075cf-0 DQtHs\">\n<div class=\"sc-82b3c53b-0 IAFLu\">\n<p class=\"sc-9a00e533-0 eZyhnA\">&#8220;We are taking steps to strengthen current safeguards as we work to prevent the unauthorised use of intellectual property and likeness by users.&#8221;<\/p>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"sc-9cd5bb24-0 lmzibM\" data-component=\"text-block\">\n<div class=\"sc-cd6075cf-0 DQtHs\">\n<div class=\"sc-82b3c53b-0 IAFLu\">\n<p class=\"sc-9a00e533-0 eZyhnA\">ByteDance did not respond to questions asking for details on the safeguards it plans to implement.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"sc-9cd5bb24-0 hoFfRa\" data-component=\"image-block\">\n<figure class=\"sc-cd6075cf-0 laOREU\">\n<div class=\"sc-82b3c53b-0 gmICnp\">\n<div class=\"sc-5340b511-1 cMIbKV\" data-testid=\"image\"><img decoding=\"async\" class=\"sc-5340b511-0 hLdNfA\" src=\"https:\/\/ichef.bbci.co.uk\/news\/480\/cpsprodpb\/2c33\/live\/7306f6d0-0ae9-11f1-b38f-dfbde52a66fe.jpg.webp\" alt=\"Reddit\/AI-generated image An AI-generated image of Star Wars' Anakin holding a red lightsabre to the back of Rey, who is on her knees during a fight on a rooftop overlooking a fictional city\" \/><span class=\"sc-5340b511-2 jVqbAn\">Reddit\/AI-generated image<\/span><\/div>\n<\/div>\n<div class=\"sc-82b3c53b-0 gmICnp\">\n<div class=\"sc-82b3c53b-0 gmICnp\"><\/div>\n<\/div><figcaption class=\"sc-536eff7b-0 gnQokQ\">One clip online said to have been created with Seedance shows a fight between Anakin Skywalker and Rey from Star Wars<\/figcaption><\/figure>\n<\/div>\n<div class=\"sc-9cd5bb24-0 lmzibM\" data-component=\"text-block\">\n<div class=\"sc-cd6075cf-0 DQtHs\">\n<div class=\"sc-82b3c53b-0 IAFLu\">\n<p class=\"sc-9a00e533-0 eZyhnA\">Like other generative-AI tools, Seedance can create videos based on short text prompts.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"sc-9cd5bb24-0 lmzibM\" data-component=\"text-block\">\n<div class=\"sc-cd6075cf-0 DQtHs\">\n<div class=\"sc-82b3c53b-0 IAFLu\">\n<p class=\"sc-9a00e533-0 eZyhnA\">Many of Seedance&#8217;s clips are based on real actors and shows and some have gone viral since the launch of its latest 2.0 version on 12 February.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"sc-9cd5bb24-0 lmzibM\" data-component=\"text-block\">\n<div class=\"sc-cd6075cf-0 DQtHs\">\n<div class=\"sc-82b3c53b-0 IAFLu\">\n<p class=\"sc-9a00e533-0 eZyhnA\">The BBC has found clips online said to have been generated by Seedance showing Star Wars characters Anakin Skywalker and Rey battling with their lightsabres, and Spider-Man fighting Captain America on the streets of New York.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"sc-9cd5bb24-0 lmzibM\" data-component=\"text-block\">\n<div class=\"sc-cd6075cf-0 DQtHs\">\n<div class=\"sc-82b3c53b-0 IAFLu\">\n<p class=\"sc-9a00e533-0 eZyhnA\">The company has not disclosed what data it uses to train Seedance.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"sc-9cd5bb24-0 lmzibM\" data-component=\"text-block\">\n<div class=\"sc-cd6075cf-0 DQtHs\">\n<div class=\"sc-82b3c53b-0 IAFLu\">\n<p class=\"sc-9a00e533-0 eZyhnA\">ByteDance had previously said the product had already paused the ability for users to upload images of real people.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"sc-9cd5bb24-0 lmzibM\" data-component=\"text-block\">\n<div class=\"sc-cd6075cf-0 DQtHs\">\n<div class=\"sc-82b3c53b-0 IAFLu\">\n<p class=\"sc-9a00e533-0 eZyhnA\">The company also said it respects intellectual property rights and copyright protections, and takes any potential infringement seriously.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"sc-9cd5bb24-0 lmzibM\" data-component=\"text-block\">\n<div class=\"sc-cd6075cf-0 DQtHs\">\n<div class=\"sc-82b3c53b-0 IAFLu\">\n<p class=\"sc-9a00e533-0 eZyhnA\">Disney&#8217;s legal threat follows criticism from other organisations in Hollywood over the Seedance platform.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"sc-9cd5bb24-0 lmzibM\" data-component=\"text-block\">\n<div class=\"sc-cd6075cf-0 DQtHs\">\n<div class=\"sc-82b3c53b-0 IAFLu\">\n<p class=\"sc-9a00e533-0 eZyhnA\">The Motion Picture Association, which represents major US studios like Warner Bros Discovery, Paramount and Netflix, has demanded that the tool &#8220;immediately cease its infringing activity&#8221;.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"sc-9cd5bb24-0 lmzibM\" data-component=\"text-block\">\n<div class=\"sc-cd6075cf-0 DQtHs\">\n<div class=\"sc-82b3c53b-0 IAFLu\">\n<p class=\"sc-9a00e533-0 eZyhnA\">Actors&#8217; union Sag-Aftra has also accused Seedance of &#8220;blatant infringement&#8221;.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"sc-9cd5bb24-0 lmzibM\" data-component=\"text-block\">\n<div class=\"sc-cd6075cf-0 DQtHs\">\n<div class=\"sc-82b3c53b-0 IAFLu\">\n<p class=\"sc-9a00e533-0 eZyhnA\">Meanwhile the Japanese government has launched an investigation into the Chinese firm over potential copyright violations, after AI-generated videos of popular Japanese anime characters showed up on online.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"sc-9cd5bb24-0 lmzibM\" data-component=\"text-block\">\n<div class=\"sc-cd6075cf-0 DQtHs\">\n<div class=\"sc-82b3c53b-0 IAFLu\">\n<p class=\"sc-9a00e533-0 eZyhnA\">Other AI image\u2011generation tools have likewise been hit with legal action.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"sc-9cd5bb24-0 lmzibM\" data-component=\"text-block\">\n<div class=\"sc-cd6075cf-0 DQtHs\">\n<div class=\"sc-82b3c53b-0 IAFLu\">\n<p class=\"sc-9a00e533-0 eZyhnA\">Last year, Disney and NBCUniversal\u00a0<a class=\"sc-f9178328-0 iCaRzc\" href=\"https:\/\/www.bbc.com\/news\/articles\/cg5vjqdm1ypo\" target=\"_self\">sued AI image generator Midjourney<\/a>, accusing the platform of generating &#8220;endless unauthorised copies&#8221; of the studios&#8217; copyrighted works. The case is ongoing.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"sc-9cd5bb24-0 lmzibM\" data-component=\"text-block\">\n<div class=\"sc-cd6075cf-0 DQtHs\">\n<div class=\"sc-82b3c53b-0 IAFLu\">\n<p class=\"sc-9a00e533-0 eZyhnA\">Disney has also asked Google to restrict the generation of its characters on Google&#8217;s AI platforms.<\/p>\n<p><strong>By BBC<\/strong><\/p>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>FEB 16 &#8211; Chinese technology giant ByteDance has pledged to curb a controversial artificial intelligence (AI) video-making tool, following threats of legal action from Disney and complaints from other entertainment giants. In the last few days, videos made using the latest version of the app Seedance have proliferated online. Many have been lauded for their [&hellip;]<\/p>\n","protected":false},"author":13285,"featured_media":112567,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13,3],"tags":[26384,26383,9547,4143,26385],"coauthors":[701],"class_list":["post-112566","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology","category-world","tag-ai-video-app","tag-bytedance","tag-curb","tag-disney","tag-legal-threat"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.7.1 (Yoast SEO v25.7) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>ByteDance to curb AI video app after Disney legal threat - Capital Business<\/title>\n<meta name=\"description\" content=\"FEB 16 - Chinese technology giant ByteDance has pledged to curb a controversial artificial intelligence (AI) video-making tool, following threats of legal Kenya breaking news | 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