Connect with us

Hi, what are you looking for?

Capital Business
Capital Business
COURTESY

Kenya

Charter Flights Continue To Boost Tourism Numbers in Kenya – Balala

NAIROBI, Kenya, Feb 18 – Charter flights will play an important role in boosting tourism numbers in Kenya during the challenging Covid-19 pandemic period.

This was said by Tourism and Wildlife CS Najib Balala during the reception of the first ever flight from Ukraine, Kiev, to Kenya, at the Moi International Airport, Mombasa. The flight operated by Bees Airline, a Ukrainian Charter operator and marketed by Travel Professional Group (TPG) landed in Kenya carrying 189 visitors from Ukraine.

CS Balala said that the flight was testament to the advancements Kenya is making in markets which are not deemed traditional source markets for Kenya’s tourism. He also noted that the destinations tourism products resonate well with the needs of consumers from the Eastern European region.

“I am glad to note the progress that we are making as a destination in attracting tourists from different markets. Last month we received the first ever Romanian charter in Kenya carrying 200 visitors, so far, this flight has had 5 rotations into the country with another one expected later this month. We must ensure that we explore all the available markets and tap into them. This is especially now more important with there being less travel across the globe,” Said CS Balala.

CS Balala welcomed the visitors noting that the flight had come at an important time and provided hope for the recovery of Kenya’s tourism which had been severely affected by the global Covid-19 pandemic. “The charter flights we are receiving signals the growing confidence in Kenya’s tourism products and preparedness against COVID-19. I thank the marketers and travel agents who are working tirelessly to bring visitors to Kenya. I assure you of the government’s support, we need to all work together to revive the sector fully. Added CS Balala

Of the 189 passengers in the flight, 21 were travel agents travelling for product knowledge and to sample Kenyan tourism products and offering in-order to sell the destination to consumers in their country.

The Ukrainian market presents an opportunity to push beach and wildlife products that resonate well with the consumers from the country. The arrival numbers from Ukraine have been incremental over the last few years with Kenya receiving 1,523 visitors in 2017 and 1,892 visitors in 2019. Currently, there is great opportunity to grow the numbers through charters especially due to the challenging environment brought about by COVID-19 pandemic.

“We expect 9 rotations from this flight in the coming months which will add to the number of tourists we are expecting in the country. it is therefore important as a destination to see more chartered flights coming into the country to bring tourists. This will definitely be one of the ways that we shall ensure continued business for players in the sector as well as protect jobs for our citizens, the Ministry of Tourism and wildlife will work closely with organizers to ensure that the processes are seamless” commented CS Balala.

1 Comment
Advertisement

More on Capital Business

Executive Lifestyle

NAIROBI, Kenya, Mar 12 – The country’s super wealthy individuals are increasing their holding of bonds, gold and cash, a new report by Knight...

Ask Kirubi

NAIROBI, Kenya, Mar 9 – Businessman and industrialist Dr. Chris Kirubi has urged members of the public to exercise extreme caution when making any...

Ask Kirubi

NAIROBI, Kenya, Mar 24 – Businessman and industrialist Dr. Chris Kirubi is set to own half of Centum Investment Company PLC, following a go-ahead...

Headlines

NAIROBI, Kenya, Mar 18 – Commercial Banks have been ordered to provide relief to borrowers on their personal loans, with loans eligible from March...

Ask Kirubi

It is without a doubt that the COVID-19 pandemic has caught the whole world by surprise. Although its full impact is yet to be...

Kenya

NAIROBI, Kenya, Jun17 – Kenya’s tea leaves manufacturer Kericho Gold, has been awarded the Superbrands Seal by Superbrands East Africa for their quality variety...

Coronavirus

NAIROBI, Kenya, Apr 13 – As the local telecommunications industry gears up to roll out 5G networks in the country, the Communications Authority of...

Coronavirus

NAIROBI, Kenya, Mar 22 – Airtel Kenya is offering free internet access for students in order to enable continued learning at home in the...