NAIROBI, Kenya, Dec 13 – Kibera and Mathare residents are set to benefit from a Sh25 million grant given to Shining Hope for Communities (SHOFCO) from The Coca-Cola Foundation.
The grant will go towards improving lives of communities in Kibera and Mathare through supporting women economic empowerment and sustainable livelihoods.
SHOFCO will partner with The Coca-Cola Foundation to create economic empowerment opportunities for 2,500 women living in the slums of Kenya (Kibera and Mathare). The project will provide income-generating opportunities in PET bottle collection coupled entrepreneurship and employment training to help them leverage income from bottle collection into a more sustainable livelihood.
The impact is amplified by economically empowering marginalized women as well as through community cleanup and PET collection for recycling. CCBA aims to support initiatives and programs in communities in which it operates.
“Around the world, women face structural barriers to the labour market. To contribute to resolving this challenge, the Coca-Cola system set up its 5by20 programme,” said Susan Maingi, Public Affairs and Communications Director, Coca-Cola Beverages Africa (CCBA) in Kenya.
Since 2011, the System has been working towards the goal of integrating five million women into its value chain globally by 2020. Through this economic empowerment initiatives, we have to date provided entrepreneurship and training opportunities for over 700,000 women in Kenya since 2011.
“Our aim is to create greater shared opportunity for the business and the communities we serve across the value-chain. We believe in doing business the right way by following our values and working towards solutions that benefit us all,” explained Maingi.
“Opportunity is about more than just money, it’s about a better future for people and their communities everywhere on the African continent. When we grow our business the right way, not just the easy way, we help create opportunity for our communities, our customers, our employees and our shareholders,” she added.
Kennedy Odede, CEO and Founder of SHOFCO said the organisation provides slum communities with the tools to create a future for themselves and resources to further economic opportunity and advance human rights thus creating space for individuals to pave personal paths out of poverty.
“The organization combats extreme poverty and gender inequality by linking schools for girls to a set of high-value, holistic community services for the urban poor. Through this strategy, they create transformative change across the informal settlements of Nairobi,” said Odede.
The Coca-Cola Foundation is the global philanthropic arm of The Coca-Cola Company. Since its inception in 1984, TCCF has awarded more than $900 million in grants to support sustainable community initiatives around the world.