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Coca-Cola, WEF aims to empower half a million Kenyan women

Susan Mboya Kidero, Coca-Cola’s Foundation Director for Women’s Economic Empowerment, says they target 500,000 Kenyan women over the next three years/FRANCIS MBATHA

NAIROBI, Kenya, Mar 8 – The Coca- Cola Foundation has set aside Sh1 million to go to empowering women economically under the women’s economic empowerment program.

The program which is a joint venture with Kenya’s Women Enterprise Fund (WEF) has so far empowered over 200,000 women since its inception in 2014.

The initiative is set hit the second phase where it targets to empower about 500, 000 women by 2019.

The Coca-Cola Company Director for women’s economic empowerment Susan Mboya-Kidero says overcoming the stubborn and numerous barriers that exist for women in capturing economic opportunity can make a tremendous difference both to individual lives but also in supporting regional economic growth.

“We are truly inspired by the passion of our partners and the 200,000 women who have participated in this program to date, and we are delighted to be expanding this program to help fulfill the dreams of even more remarkable Kenyan women over the next three years,” she said.

The initiative represents the single largest global program in Coca-Cola’s 5by20 effort to economically empower five million women worldwide by 2020.

The public-private partnership aims to address and remove barriers that women may experience in creating economic opportunity by providing access to loans and grants to enable them to start the business.

Participants in the program also receive business skills training, financial services, assets including coolers, marketing materials and products as well as providing access to peer networks through a business club for mentoring and ideas sharing.

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