, NAIROBI, Kenya, Jun 2 – I&M Bank has extended its network footprint to 35 fully fledged branches with the formal opening of its Nanyuki and Nairobi Cross Road branches this week.
The opening of the two branches is part of a strategic effort by the Bank to enhance its customer delivery capacity and experience.
Speaking at the recent opening of the I&M Bank Cross Road Branch in Downtown Nairobi, I&M Bank Kenya Managing Director Kihara Maina said the physical branch expansion strategy, has been designed to complement the Bank’s robust investment on digital banking platforms.
The branch expansion strategy, he also disclosed is founded on customer demands, as the bank seeks to guarantee convenience across market segments.
“At I&M Bank Kenya, we mean business and we shall remain responsive to our customer requests in our business growth journey,” Maina said.
The opening of a branch in the fast growing agricultural town of Nanyuki, he explained, is aligned to support local customers with a variety of financial products designed to meet their needs. Small and Micro Enterprise (SME) entrepreneurs operating in Downtown Nairobi including River Road, Kirinyaga Road and its environs will also enjoy superior banking facilities customised for their needs.
Over the past 12 months, I&M Bank maintained its growth agenda, managing to expand its footprint by venturing into new markets. The Bank opened 3 fully-fledged branches with ATMs at Garden City Mall along Thika Road Nairobi, Gateway Mall in Syokimau and Milele Mall in Ngong town.
Over the years, I&M Bank Kenya, has focused on a relationship-based approach to banking, helping nurture relationships with some of Kenya’s fastest growing corporate organisations.
The Bank has also successfully managed to integrate a formidable suite of retail banking products anchored on its robust Information Technology systems to deliver demand driven digital banking solutions.
Already, I&M Bank Kenya has embarked on a corporate initiative that promotes best practices in sustainable finance.
The Bank’s market penetration strategy has already seen I&M Bank, pioneer the rollout of an innovative customer loyalty solution aptly branded ‘IMBA Reward Points’ scheme.
Anchored on its robust Information Technology platforms, the Bank has also activated its agency banking platform through the launch of “I&M Karibu” in an effort to diversify revenue, provide access to the unbanked population and bring the Bank even closer to its current and future customers through a wider network across the country.
Customers at I&M Bank are already enjoying the benefits of a digital bank, with an option to transact through the “I&M App”, featuring five convenient mobile banking applications.
Through its subsidiary, I&M Insurance Agency, the Bank also offers Bancassurance services covering a wide variety of insurance products.