Savannah Cement focusing on regional market

October 20, 2014
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The ongoing regional market development project by Savannah Cement is based on a commitment to pursue sales opportunities in all the East African countries by next year/FILE
The ongoing regional market development project by Savannah Cement is based on a commitment to pursue sales opportunities in all the East African countries by next year/FILE
NAIROBI, Kenya, Oct 20 – Local cement manufacturer Savannah Cement has confirmed ongoing plans to firmly cement the East African market as part of its regional integration support project.

The ongoing regional market development project by Savannah Cement is based on a commitment to pursue sales opportunities in all the East African countries by next year, the firm’s Managing Director Ronald Ndegwa, has said.

Speaking at the sidelines of the just concluded East Africa Business Summit in Kigali, Rwanda, Ndegwa assured the firms customers in Rwanda and Burundi that plans are an at advanced stage to appoint local dealers in the two countries to boost product availability.

Already, Savannah Cement, he said, is enjoying good market performance in the Kenya, Uganda, Tanzania and South Sudan markets. In Tanzania, the firm, he said has also expanded its market reach by retaining in country dealers in Arusha and Mwanza to cover the country’s inland cement demand.

“Savannah Cement’s overall corporate development is anchored on a regional market coverage strategy and we are glad that we have made good inroads in the respective East African markets,” Ndegwa said. “With our current installed production capacity of about 1.5 million Metric tonnes, we are well placed to meet regional demand,” he added.
The company, he disclosed is also considering doubling its current production capacity to meet demand for cement products including its recently formulated Hydraulic Road Binder (HRB) road building cement product.

To meet growing market demand for its products, Ndegwa disclosed that Savannah Cement, is lining up development projects valued at more than US$300million including an investment plan to establish a clinker manufacturing facility and commission its second grinding plant.

Already, Savannah Cement has invested more than US$100million to develop one of the most advanced and eco friendly cement manufacturing plants in sub-Sahara Africa.

The Savannah Cement products are uniquely formulated to meet all building needs. Carrying the ‘R’ quality classification, Savannah Cement products are specially formulated to provide Rapid strength development which ensures improved customer profitability through enhanced productivity and construction efficiency.

Savannah Cement products also provide enhanced strength at all ages assuring superior concrete performance as well as unmatched durability with great aesthetics.

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