KBC scores high on TV ratings with World Cup

June 26, 2014

, National Broadcaster KBC has capitalized on the exclusive rights to air the world cup. For the first time, KBC is integrating social media during the world cup and the #kbcworldcup took over the top trending position from #thetrend.  The Twitter social ratings is an indication of the number of people watching the global event in Kenya and KBC’s rating is likely to perform higher as the tournament progresses.

social TV rankings

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