, NAIROBI, Kenya, Aug 13 – UAP Insurance has entered into a partnership with Uchumi supermarkets that will allow customers to apply for various insurance products at Uchumi branches countrywide.
UAP Insurance Managing Director James Wambugu said some of the insurance products will include personal accident covers, worldwide travel covers, golfer’s insurance cover, medical covers and domestic packages.
Dubbed ‘Do-It-Yourself’, the service will kick off in six branches in Nairobi including Sarit Centre, Capital Centre, Ngong Hyper branch, Lang’ata, City Square, and Taj Mall.
“The user-friendly DIY Starter Pack allows users to purchase individual insurance covers for various limits. One of them is Salama sure, personal accidents cover whose premium rates start Sh200 for a Sh100,000 cover,” Wambugu said.
It will be available in a handy pack that contains a scratch card inside, which can be easily purchased over the counter along with other shopping items.
Individuals who require insurance will purchase the starter packs at a retail outlet, unpack the scratch card, send the digit to the SMS Line 20875 and activate the cover within 24 hours.
Welcoming the partnership, Uchumi supermarket CEO Jonathan Ciano said this was one of the biggest steps to encourage more Kenyans to take up insurance products.
“Kenyans are looking forward to convenient and friendly way of accessing insurance policies. Having a 3 percent of insurance penetration in Kenya is unacceptable. Kenyans need to stop fearing buying insurance. We need to take a different approach and make sure that customers don’t feel robbed by insurance companies,” Ciano said.
UAP has also rolled out a mobile application through which users can choose, apply and pay for insurance policies.
The Afya Imara app is available on Android platforms and can be accessed through *827#. It is also available for download on personal computers on Google Store.
Wambugu said this individual medical cover was the first of a series of products that UAP was developing mobile applications for.
The app allows users to purchase individual medical and personal accident cover for various limits with the minimum premium set at Sh200 for a Sh100,000 cover that will be valid for one month.