The new retail store will be developed and housed in a 20 foot shipping container and will be available for rapid deployment countrywide.
As part of the firm’s business expansion plans, the new store will be aptly, operated under the ‘Nakumatt on Wheels’ (NoW) brand name and will be transported to any part of Kenya on a 12-tonne truck.
Nakumatt Holdings Managing Director Atul Shah, said the first NoW store will be on location on June 1, during the forthcoming 25th Rhino Charge off road motoring event.
The store, Shah explained, will be appropriately stocked depending on the nature of event and location to boost retail convenience in Kenya.
“By introducing NoW, we are keeping up with our mission to provide retail convenience to our smart shoppers even in remote locations,” Shah said.
“NoW will also enable us to support various fundraising initiatives’ geared at environmental conservation by encouraging our customers to participate.”
Currently undergoing structural fabrication at Nakumatt Headquarters, the NoW store will feature retail amenities including, computerised checkout tills and refrigeration units.
With such amenities, NoW will provide a wide selection of products for sale ranging from camping gear, foodstuffs, first aid kits and beverages to kitchen items such as pots and pans, paper plates among others.
During this year’s Rhino Charge, Nakumatt will afford the competing crews this year an opportunity to pre-order their shopping requirements’ including chilled or frozen items, which will be transported directly to the event location.
The express pre-order service for the Rhino Charge, Nakumatt will be hoping to address the perpetual transport challenge for both the participating crews and spectators wishing to purchase perishable and related retail products.