, NAIROBI, Kenya, Apr 22 – Nokia has announced that the Nokia 105 is now available for purchase across East Africa in an effort to increase its market share in the lower end market.
A successor to the Nokia 1280, the Nokia 105 features quality handset design, a one-piece keymat and a long-lasting battery, making it ideal for first-time buyers.
The new handset is available in cyan or black and features a colour screen.
The Nokia 105 handset will retail at Sh1,750, UGX 63,000 and TZS 40,000 in Kenya, Uganda and Tanzania respectively.
Featuring a 1.45-inch true colour screen with a user-friendly interface, the single SIM Nokia 105 comes with productivity and leisure tools like including FM radio, up to five pre-loaded games, multiple alarm clock capabilities, a speaking clock and flashlight.
“With its bold colours and beautifully simple design, the Nokia 105 is a standout phone at a price point that makes it accessible to most consumers,” Bruce Howe, General Manager Nokia East Africa said.
“It is a natural successor to the Nokia 1280, which helped more than a 100 million people become familiar with the trust and quality behind the Nokia brand. For East Africa, the Nokia 105 is a key device in our vision of connecting the next billion consumers.”
Nokia is also in an effort to compete with its phone and electronics manufacturer Samsung rivals and increase its market share in the Smartphone market after it recently introduced the Lumia 820 and 920 smart phones in Kenya.