Connect with us

Hi, what are you looking for?

Capital Business
Capital Business
Safaricom CEO Bob Collymore said that the initiative is more than just writing a cheque or donating a shilling, rather it’s about asking what one can do as an individual to make a difference using their skills and talents/FILE

Kenya

Safaricom Foundation sends staff to communities

Safaricom CEO Bob Collymore said that the initiative is more than just writing a cheque or donating a shilling, rather it’s about asking what one can do as an individual to make a difference using their skills and talents/FILE

NAIROBI, Kenya, Jul 11 – The Safaricom Foundation has launched the 3rd phase of a Corporate Social Investment initiative which provides individuals with an opportunity to share their skills and expertise with community based organisations for three to six months.

The initiative, dubbed a World of Difference, will see ten members of the public join 20 Safaricom employees in enhancing engagement and involvement of the volunteers by promoting community work and volunteerism amongst participants.

Safaricom CEO Bob Collymore said that the initiative is more than just writing a cheque or donating a shilling, rather it’s about asking what one can do as an individual to make a difference using their skills and talents.

“The foundation work is about what we can do to give more back to the community and we benefit from it because our staff comes back more developed by having worked in more challenging environments and they gain a better understanding of some of the challenges the communities face,” he explained.

“It enhances knowledge and skills in community-based service through first-hand experience and helping partner organisations implement life changing programmes,” he added.

Since it’s inception in 2009, the World of Difference initiative has had 31 Safaricom employees and three university students participate and Collymore revealed that their goal is to have 50 percent of their 2,700 employees participating in a Corporate Social Investment activity.

“This is about making an impact and really making a difference,” he emphasised.

“These are some of the ways that ICT is helping and we will be making a bigger impact in education in the rural communities as a sector,” he added.

In previous phases, over 20 community and NGO partners took part in the World of Difference programme and close to 50 organizations have already expressed their interest to participate in this year’s initiative.

The initiative was established in 2002 by Vodafone Group Foundation and there are now over 20 Vodafone Foundations running the World of Difference programme including in South Africa, Ghana and Egypt.

Advertisement. Scroll to continue reading.

Foundation Chairman Joseph Ogutu said their partnerships with various organisations have played a major role in the success of the initiative.

“The success of this programme is largely attributable to the strong support we have received from our partner organisations,” he stressed.

“Through them we have developed strong synergies and this occasion further serves as an opportunity for us to strengthen these bonds to make even greater change and impact,” he added.

Application for the public participation is now open and will run until the 10th of August and application forms can be found on the Safaricom Foundation website: www.safaricomfoundation.org.

Click to comment
Advertisement

More on Capital Business

Executive Lifestyle

NAIROBI, Kenya, Mar 12 – The country’s super wealthy individuals are increasing their holding of bonds, gold and cash, a new report by Knight...

Ask Kirubi

NAIROBI, Kenya, Mar 9 – Businessman and industrialist Dr. Chris Kirubi has urged members of the public to exercise extreme caution when making any...

Ask Kirubi

NAIROBI, Kenya, Mar 24 – Businessman and industrialist Dr. Chris Kirubi is set to own half of Centum Investment Company PLC, following a go-ahead...

Ask Kirubi

It is without a doubt that the COVID-19 pandemic has caught the whole world by surprise. Although its full impact is yet to be...

Headlines

NAIROBI, Kenya, Mar 18 – Commercial Banks have been ordered to provide relief to borrowers on their personal loans, with loans eligible from March...

Kenya

NAIROBI, Kenya, Jun17 – Kenya’s tea leaves manufacturer Kericho Gold, has been awarded the Superbrands Seal by Superbrands East Africa for their quality variety...

Coronavirus

NAIROBI, Kenya, Apr 13 – As the local telecommunications industry gears up to roll out 5G networks in the country, the Communications Authority of...

Coronavirus

NAIROBI, Kenya, Mar 22 – Airtel Kenya is offering free internet access for students in order to enable continued learning at home in the...