Airtel Money launches in Sierra Leone

June 21, 2012
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Airtel Money, strengthen its commitment to provide affordable and innovative solutions to all/FILE

, FREETOWN, Jun 21 – Airtel Sierra Leone on Thursday launched its mobile money platform aptly named Airtel Money.

The service provides consumers with convenient access to affordable and innovative financial services through their mobile phones. The platform allows consumers to top up their phones with air time, send and receive money, pay their critical utility bills, access their bank accounts.

Airtel has partnered with leading international and regional banks such as Guaranty Trust Bank, Eco Bank and Zenith Bank to provide customers with access to deposit and withdraw cash, money transfers, banking services and pay bills.

Airtel Money, strengthen its commitment to provide affordable and innovative solutions to all. The platform, allows consumers and communities to take maximum advantage of the mobile commerce reality sweeping through the industry by enabling them to conduct a range of financial transactions quickly and easily.

“Mobile commerce has completely transformed the face of banking, and services such as Airtel Money, give a large segment of the unbanked population easy access to financial services,” explains Keith Tukei , Acting Managing Director, “Airtel Sierra Leone is committed to providing its customers with solutions, such as this one, which remove the barriers to financial services and give our customers the freedom to do what they want in life.”

Aside from the direct transfer of funds from one user to another, Airtel Money also simplifies the lives of its customers by allowing them to conduct a range of other financial transactions using their handsets such as bill payments, top ups and mobile banking.

“What makes Airtel Money even more exciting” says Tapsir N’jai, Head of Airtel Money “is the fact that it gives additional functionality to our mobile phones, a device most of us Carry around with us today. The world is gradually moving to a cashless economy and Airtel Money is strategically positioned to make it happen in Sierra Leone”.

Although urban populations have typically had easy access to financial institutions from where they can conduct financial transactions, rural populations have often been left out of the system due to cost and distance from urban centres.

With Airtel Money, both banked and unbanked customers are able to take advantage of the telecommunications provider’s expansive network to make affordable, fast and secure financial transactions.

The service is further enhanced by Airtel’s ‘One Network’ which allows all Airtel Money users to move freely across geographical borders and be treated as a local customer in any one of the ‘One Network’ countries. Aside from being charged local rates, customers will retain their home network functionalities, have full access to Airtel Money accounts, send/receive money and pay for goods and services exactly the same way as they do in their home country.

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