NAIROBI, Kenya, Nov 23 – A business management software targeting local Small and Medium Enterprises (SMEs), has been launched in the Kenyan market by Dataguard, an East African IT distributor.
Dubbed eZee, the automated accounting package allows business owners to manage areas of their business like human resource with bulk email and SMS among other features.
In addition, eZee offers customised categorisation and Customer Relationship Management functionality.
EZee IT Solutions Managing Director Craig Fulford said unlike its competitors such as Pastel and Quick Books, eZee is user-friendly, simplifying the accounting process for SMEs that are not accounting savvy.
“The interface has been designed for people that don’t have accounting experience and majority of your SME market are people that are focusing on their business, but still need to manage their business,” he said.
With local clerks charging between Sh15,000 and Sh20,000 for book keeping, SMEs usually opt out of hiring an accountant to handle the financial side of the business.
Having run in the South African market for 11 years, Fulford adds that the program has been developed to combat software piracy through its one-time license activation system.
This means that every activation key is unique to the computer that the application is installed on.
In partnership with Safaricom, eZee will be adding M-Pesa transactions into the software as a payment type for the reports and tracking.
Fulford said the company is also looking at running a web version in the near future, which will enable business owners to access their information while on the move.
Although the pricing is yet to be finalised Fulford said the software will go for 50 percent of the retail of other products already in the market.
Currently eZee is available in two formats – eZee Gold which includes Pay roll and eZee Silver that excludes Payroll functionalities.