Connect with us

Hi, what are you looking for?

Capital Business
Capital Business

Kenya

Safaricom calls in new strategy

NAIROBI, Kenya Apr 26 – As the battle for market share heats up in the telecommunications sector, Safaricom says it is seeking to unlock new revenue streams to maintain its profitability.

Safaricom Enterprise Business General Manager Sylvia Mulinge said the operator is looking at improving the value chain of its data business especially with the introduction of country governments.

Ms Mulinge said Safaricom was exploring value added services such as e-learning and e-health to sustain the growth of the business.

"Safaricom has employed a wide-network infrastructure across and there is therefore opportunity for us to layer on services that make a difference to the mwananchi," Ms Mulinge said.

The telecommunications sector has over the last six months witnessed price wars on the voice segment. The sector is now entering a new battlefront with the introduction of number portability.

Ms Mulinge said Safaricom is positioning itself to connect the county governments by doubling its efforts in establishing data centres across the country.

"We have set up 800 digital villages and target to push the number to 5,000," she said.

Speaking during the Connected Kenya Summit in Diani last week, Safaricom Chief Executive officer Bob Collymore said the firm\’s connectivity solutions could be deployed to link key governance and administration units and systems to ensure seamless delivery of services in all parts of Kenya.

"It starts with listening to the questions Kenyans are asking and observing the challenges they are facing; and then answering those questions by providing solutions," Mr Collymore said.

Last year, Safaricom introduced Tele-Justice that connects the Nairobi and Mombasa Court of Appeal, providing space to have cases resolved quickly through a video link.

Advertisement. Scroll to continue reading.

According to Ms Mulinge, Safaricom is currently in the process of testing its e-health services. The operator is working with Cisco to roll out the service across the country, enabling patients in rural areas to consult doctors in urban centres at their convenience.

"Medical practitioners have bought into the idea but the challenge we got from them was to make the service cost effective so that the service becomes easy to deploy," she said adding the medical centres would ride on its digital village infrastructure.

Follow us on TWITTER@CapitalFM_Kenya and the author at https://twitter.com/MjKaranja
 

Click to comment
Advertisement

More on Capital Business

Executive Lifestyle

NAIROBI, Kenya, Mar 12 – The country’s super wealthy individuals are increasing their holding of bonds, gold and cash, a new report by Knight...

Ask Kirubi

NAIROBI, Kenya, Mar 9 – Businessman and industrialist Dr. Chris Kirubi has urged members of the public to exercise extreme caution when making any...

Headlines

NAIROBI, Kenya, Mar 18 – Commercial Banks have been ordered to provide relief to borrowers on their personal loans, with loans eligible from March...

Ask Kirubi

NAIROBI, Kenya, Mar 24 – Businessman and industrialist Dr. Chris Kirubi is set to own half of Centum Investment Company PLC, following a go-ahead...

Kenya

NAIROBI, Kenya, Jun17 – Kenya’s tea leaves manufacturer Kericho Gold, has been awarded the Superbrands Seal by Superbrands East Africa for their quality variety...

Coronavirus

NAIROBI, Kenya, Mar 22 – Airtel Kenya is offering free internet access for students in order to enable continued learning at home in the...

Coronavirus

NAIROBI, Kenya, Apr 13 – As the local telecommunications industry gears up to roll out 5G networks in the country, the Communications Authority of...

Headlines

NAIROBI, Kenya, Mar 16 – The World Bank has given the Kenyan government USD 60 Million (Sh6.1 billion) to help combat the deadly coronavirus pandemic...