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Samsung Electronics boss happy with Kenyan market

NAIROBI, Kenya, Mar 21 – Samsung Electronics a global leader in digital media and digital convergence technologies convened its 42nd Annual General Meeting of Shareholders on Friday morning at its headquarters in Seoul.

Attended by shareholders and institutional investors, Samsung reported its balance sheet and confirmed the financial statements for full year 2010. Samsung’s consolidated revenue for the full year 2010 reached an all-time high of 154.63 trillion won, up 13-percent from the previous year.
Consolidated net income also reached a record high of 16.15 trillion won.

Speaking during the AGM just a day after his return to Seoul following his Kenyan tour to Nairobi last week, Geesung Choi, Vice Chairman and CEO of Samsung Electronics said Samsung’s management strategy this year will focus on three main pillars. This pillars include the bolstering of market leadership through source differentiation in each business area; identifying and nurturing future businesses that will sustain growth for the next five to10 years; and integrating management capabilities to preemptively respond to business risks in times of market uncertainty.

In Kenya and across the world, Samsung is strategically solidifying its leadership by securing a competitive edge in LCD panels, mobile devices and flat panel TVs, while further cultivating its System LSI, IT and home appliance units.

During his Kenyan tour, Choi visited and held discussions with Nakumatt Holdings boss Atul Shah, and Safaricom CEO Bob Collymore.

“Even amid continuing effects of the global financial crisis, Samsung was last year able to achieve its highest sales and net income since our establishment in 1969,” said Geesung Choi, Vice Chairman and CEO of Samsung Electronics.” 2010 was a year in which we came out on top in the electronics industry and strengthened our position as a leading global company.”

However, Mr.Choi stressed that 2011 will be a challenging year for electronics companies, as intensifying competition continues to put pressure on profit margins. He said Samsung will strive to maintain its sales growth momentum from last year and achieve new records in operating profits.

In line with its plans to promote future growth opportunities, Samsung will actively respond to changes in the market as it becomes increasingly centered on software and solution services.

Samsung will continue to aggressively enter new business areas, aiming to lay the groundwork for its health and medical equipment business and become an industry leader in solar cells.

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“We will work diligently to maintain our global leadership and competitive advantage this year, in order to become a ‘Smart Creator’ and lead the way in the IT industry’s ‘Big Bang’ era, Mr Choi emphasised.

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