NAIROBI, Kenya, Jan 7- Ruth Mwaniki has been appointed the new Chief Executive Officer of the Export Promotion Council for a term of three years.
Ms Mwaniki replaces Matanda Wabuyele whose tenure expired on December 31 last year.
“In exercise of the powers conferred by section 5 (3) of the State Corporations Act, the Minister for Trade appoints Ruth Mwaniki to be the Chief Executive Officer of the Export Promotion Council with effect from January 1, 2011,” Trade Minister Chirau Mwakwere said in a Gazette Notice.
The announcement comes two months after the Minister received a list of three candidates who were short listed for the position from the EPC board.
Mr Wabuyele has been at the helm of the trade promotion agency since 2003 where he has helped to turn around the council into a body that offers better services to the exporting community especially the Small and Medium Enterprises (SMEs).
He also oversaw the development and implementation of the council’s two strategic plans; 2003-2007 and 20008-2012 designed to enable it to effectively play its role of developing and promoting Kenya’s exports.
In August 2008, the council signed a Memorandum of Understanding with Minority Business Development Agency (MBDA) from the United States, an initiative that was meant to link the two export promotion agencies and enable small traders in Kenya to have easier access to the US market.
It is such programs that saw the agency awarded the prestigious Best Trade Promotion Organization from a Developing Country in October 2008 in recognition of its efforts to connect local businesses to international markets.
The new CEO will therefore be expected to follow in Mr Wabuyele’s footsteps and address the bottlenecks facing exporting fraternity in order to increase the performance of the export sector.