Those who will break the world record will walk away with a Sh9.3m ($100,000) bonus as individual event gold winners stand to pocket Sh5.58m ($60,000), Sh2.79m ($30,000) for silver with bronze medallists earning Sh1.86m ($20,000).
Relay podium finishers will receive Sh7.44m ($80,000) for gold, Sh3.72m for silver with bronze winners sharing Sh1.86m ($20,000).
The prize structure that will see the top eight finishers receive a cash award was outlined in a press statement released by IAAF on Wednesday evening.
“With now only 10 days to go to the start of the IAAF World Championships in Daegu, Korea, one of the most important global sporting events of the year, athletes are fine tuning their preparation ahead of what is their major target of the summer,” it said.
It added: “Once again, the IAAF is proud to present its World Record Programme at the Daegu World Championships where Athletes achieving a World Record will be eligible for a special World Record Award of $100,000 offered by Toyota and TDK.”
Under the IAAF structure, the winning marathon team (five entered, three to score) will take home Sh1.86m ($20,000) with silver and bronze finishers splitting Sh1.39m ($15,000) and Sh1.16m ($12,000) in that order.
Kenya minted four gold, five silver and two bronze winners at the last edition in Berlin and with expectations running high the class of 2011 is much better, they are out for a lion’s share of the big payday.
The team of 48 also stand to receive guaranteed awards under the Government’s reward scheme with other corporates expected to join the occasion in what will act as another motivating factor for success.
At the Berlin Worlds, Jamaica’s triple sprint champion, Usain Bolt, who is already in Daegu, was the biggest recipient under the IAAF scheme, earning $200,000 (Sh18.6) in bonuses for breaking the 100m and 200m world records and a further $140,000 for three gold medals to bring his total to a whooping Sh31.62m ($340,000).
Poland’s Anita Wlodarczyk was also presented with a World Record Award ($100,000) in Berlin following her 77.96 World record in the women’s Hammer Throw final in addition to the $60,000 gold winners’ purse.
IAAF PRIZE STRUCTURE
Winner: US$ 60,000; Silver Medallist: US$ 30,000; Bronze medallist: US$ 20,000; fourth place: US$ 15,000; fifth place: US$ 10,000; sixth place: US$ 6,000; seventh place: US$ 5,000; eighth place: US$ 4,000
Winners: US$ 80,000; Silver Medallists: US$ 40,000; Bronze Medallists: US$ 20,000; fourth place: US$ 16,000; fifth place: US$ 12,000; sixth place: US$ 8,000; seventh place: US$ 6,000; eighth place: US$ 4,000
Marathon Cup (Teams)
Winners: US$ 20,000; Silver Medallists: US$ 15,000; Bronze medallists: US$ 12,000; fourth place: US$ 10,000; fifth place: US$ 8,000; sixth place: US$ 6,000