PARIS, Aug 4 – The watchmaking section of the French luxe brand announced its new website and an iPhone application August 3.
Dior’s new "interactive" internet platform, diorhorlogerie.com, features a mosaic-like, picture-rich design and offers all three watch lines: Chiffre Rouge, La D de Dior, and Dior Cristal.
Through the end of 2009, there will also be an iPhone application available for the Chiffre Rouge diving watches D01 and D02, featuring the world’s most attractive diving sites, maritime news and morse chats with other divers.
All Dior watches are a collaboration between the traditional house on Paris’s iconic Avenue Montaigne and a Swiss watchmaker.
Site: www.diorhorlogerie.com
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