Bacardi Oakheart rolls out bartenders mixology sessions and parties

oakheart

BACARDI Limited, the largest privately-held spirits company in the world rolled out activities which include bartenders’ mixology sessions and parties that will see BACARDI OAKHEART lovers enjoy their favorite spiced rum cocktails such as Oak and Cola, among others. Recently Bacardi’s Brand Ambassador for Middle East and Africa, Richard Irwin engaged over 20 bar owners and bartenders in Bacardi Oakheart cocktail mixing session and took them through Bacardi Oakheart brand attributes.

Bacardi Oakheart is the perfect drink for you and the guys; whether you are planning, experiencing or reliving your adventures together.

Bacardi Oakheart is a tribute to the modern day adventurer.  It honors their core essence: a fierce loyalty, stout-heart and unwavering resolve.  These timeless qualities are reflected in the bold taste of Bacardi Oakheart; a smooth, spiced rum with a hint of smokiness and a unique velvet like smoothness.  Straight from the heart of charred white oak barrels, this expertly blended premium, dark rum contains natural flavors and spices.The robust flavor stands up to any challenge with top notes of maple and honey followed by vanilla and caramel.

Bacardi’s Brand Ambassador for Middle East and Africa, Richard Irwin   guides Wendy how to make Oak and Cola cocktail using Bacardi Oakheart spiced rum during the Bacardi mixology training session for bar owners and bartenders.
Bacardi’s Brand Ambassador for Middle East and Africa, Richard Irwin guides Wendy how to make Oak and Cola cocktail using Bacardi Oakheart spiced rum during the Bacardi mixology training session for bar owners and bartenders.

Commenting on the brand George Cozac, Bacardi Martini Area Manager East Africa said, “The introduction of Bacardi Oakheart is a major development for our brand and is ideally positioned to earn a leadership spot in spiced rum at the same time capitalize on the emerging popularity of spiced rum amongst the target group.Bacardi Oakheart is the perfect drink for you and the guys; whether you are planning, experiencing or reliving your adventures together.”

Richard Irwin  demonstrates how to make Oak and Cola cocktail using Bacardi Oakheart spiced rum during the Bacardi mixology training session for bar owners and bartenders.
Richard Irwin demonstrates how to make Oak and Cola cocktail using Bacardi Oakheart spiced rum during the Bacardi mixology training session for bar owners and bartenders.
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