Nokia introduces cheaper dual SIM phone

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(VICTORIA RUBADIRI) Global mobile phone supplier Nokia introduced two new entry level phones into the Kenyan market, on Thursday, in efforts to deepen its penetration in the growing dual SIM mobile phone market.

The release of the Nokia 100 and dual SIM Nokia 101, its most affordable mobile phones to date, is part of Nokia’s commitment to connecting the next billion people in emerging markets to the internet.

More than 1.3 billion people use a Nokia mobile phone device; a figure the company hopes to increase by tapping into the vibrant African market.

By 2015 it is estimated that 20 percent of the world’s new mobile phone subscribers will come from the African market.

Speaking during the launch, Executive Vice President of Mobile Phones at Nokia, Mary McDowell, said the new phones are a response to the demand for more versatile mobile phones in Africa.

“We’re really on a roll with dual SIM. These are entry level devices to give consumers who are just starting out in their mobile experience, a modern, capable feature-rich device. Particularly for the youth markets in Africa, it really brings a new level of functionality to this price point,” she said.

The Nokia 100 will retail for about Sh2,800 while the Nokia 101 will start at Sh3,200 according to current exchange rate.

Though fairly new in the Kenyan dual SIM phone market, Nokia had its trial run last year when it introduced its first dual SIM mobile phone, the Nokia C-2, in the global market.

So far the Nokia X1-01 and Nokia C2-00 are currently available in Kenya, with the Nokia 100 now joining the dual SIM fleet, which is Nokia’s fifth dual SIM device in the last three months.

The dual SIM functionality enables users to connect to two different networks to receive calls and messages helping them manage costs and maintain network coverage without needing several phones.

Ms McDowell, who has been visiting with Nokia’s mobile phone leadership team in Africa over the past week, said mobile application (App) development market in the continent has been showing promise.

Last year a Kenyan app developer took the top award at Nokia’s Global Calling all Innovators Contest, a major reason Ms McDowell said Nokia is looking to further the app development sector.

“We have put more people on the ground here in Kenya and more broadly in Africa to work with developers so that we can get those truly relevant applications in content and also improving our tool capabilities,” she said.

To bridge the information gap Nokia also provides Life Tools, a mobile phone service available on the Nokia Series 30 and Series 40 devices.

Designed to inform and improve the livelihoods of consumers in developing countries, Life Tools, provides SMS services in the areas of agriculture, education, healthcare and entertainment.

“In agriculture Life Tools would provide farmers with information about how to successfully raise their crops as well as pricing information so when it comes time to bring their harvest to market they can get a fair price and not get ripped off by the middle man,” Ms McDowell said.

So far Life Tools has been used by 30 million people in China, India, Indonesia and Nigeria.

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  • Just a day after they launched Nokia 701, Nokia 700 and Nokia 600 based on their latest Symbian Belle operating system upgrade in Hong Kong, Africa  deserves better, Nokia should consider smart phones in Africa just like anywhere else

  • Mshefa-the Kenyan

    It is very welcoming to hear a diplomat of a western nation seeking to affirm the need to
    have a legally bidding climate change agreement by year 2015. This is because the
    Kyoto protocol failed primarily because of western nations and in particular
    the US, Canada, Australia and New Zealand. If I am not wrong, the last three
    make part of the larger UK.

    This is what makes the “joie de vivre” with which the West is propagating its neo-liberal agenda within the climate change discourse unbelievable. I mean climate change mitigation is not a high up priority for Kenya or any other developing country in Africa. Our concern should be about climate change adaptation. However, climate change adaptation is not private sector friendly as is mitigation. What Dr. Turner is not telling us
    about the billions of sterling pounds he has shown here is that they are either
    loans or Direct Foreign Investments (DFIs) that are all aimed at PROFITS.
    Simply stated, climate change is the newly found business front through the
    export of the so called renewable energy technologies and investment financing
    around the same. Like it was with the SAPs, climate change mitigation is the
    new vehicle for clearing the way for the eventual private sector’s monopoly of
    a significant part of the public space.

    Indeed, what is there to say that the UK will adherence to the proposed 2015 legally binding agreement when for over 15 years, it failed to abide to the Kyoto protocol? I would urge the High Commissioner to rather first move to have the UK leading by example in exponential cuts of its CO2 emissions to levels proposed and agreed in the legally binding Kyoto protocol. Then will he have the moral authority to ask us to consider climate change mitigation as an important issue for us to consider beyond the private sector interest he has at heart at the moment.

  • makki

    our lecturer has always reminded us, ‘think globally act locally,’ therefore we should all work to a green environment by taking into considerations the impacts of our actions.

  • John Gacharamu

    selfishness is the root course for the climate change experienced today…we must think about the future for ourself and our generation to come and make our environment pollution free especially by creating more tree covers and check our activities if at all we care about humanity.

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