Digital Jobs Africa, an initiative of the Rockefeller foundation plans to impact 1 million lives in six African countries.
Launched in 2013, it aims to impact lives in six countries in Africa, Kenya, Nigeria, Ghana, South Africa, Egypt and Morocco. The initiative will span 7 years and leverage significant funds and support from other stakeholders with a $100 million budget.
The unemployment problem is global and presents a particularly difficult labour market experience for youth. In Kenya, the youth account for 60% of the population. However, the ratio of employed youth remains relatively low in the country. It is estimated that by 2050, about 400 million youth under the age of 25 will be in need of sustainable employment.
Without employment, they lack empowerment and are driven more into poverty. With the rise of the information communications technology (ICT) sector in Africa, the Rockefeller Foundation has leveraged on one of its focus areas Digital Jobs Africa (DJA).
Digital Jobs Africa beneficiaries.
One of the projects of the Digital Jobs Africa is the Digital Data Divide.
MARION NGOYA, 21
When Marion Ngoya came to Nairobi in 2009, Kibera received her with open arms. But right now, he is an Associate that has been with DDD since 2013.
She is currently studying Sociology, English literature and English language at Kenyatta University. In the future, she would like to start a non-profit organisation to help young people get access to education.
ELVIS ORIEDO, 22
Elvis heard about the Digital Data Divide (DDD) from a colleague of his from the Mathare slums.
“She communicated the information to me because she knew that I passed my exams. She took this as an opportunity to make me highlight my future. She took my papers, brought them here,” explained Elvis.
At the time, he was a casual labourer, who was fixing electricity cables in the new buildings in Mathare slums. He passed his form 4 exams but he had no chance to pursue his dreams because he lacked money.
Through the opportunity he got, he secured a scholarship with Kenyatta University and he is currently a third-year student pursuing a bachelor of commerce degree. He hopes to run his own business when he graduates.
DJA is rolled out through the adoption of business outsourcing practice that focuses on hiring unemployed youth who have high potential but are underprivileged. With employment, the youth have a powerful multiplier effect as their families gain various economic and social benefits.
Through DJA, the Foundation focuses on three interventions which include working with local organisations for providing skills, creating digital jobs as well as the coordinating and enabling environment.