Tuskys to grow sales volume through Safaricom partnership

February 5, 2016
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According to Tuskys CEO Dan Githua, the move is part of the supermarket's expansion strategy which seeks to deepen partnerships with its corporate partners to drive business growth/FILE
According to Tuskys CEO Dan Githua, the move is part of the supermarket’s expansion strategy which seeks to deepen partnerships with its corporate partners to drive business growth/FILE
NAIROBI, Kenya, Feb 5 – Tuskys Supermarket has partnered with Safaricom Sacco to allow the telco’s employees and sacco members acquire discounted high value items on credit basis at the retailer’s 52 stores countrywide.

The partnership will allow members of the Sacco get a Local Purchase Order (LPO) which they will use in the supermarkets and receive commodities within 48 hours. The retailer will bill the Sacco once for all LPOs received within a month.

According to Tuskys CEO Dan Githua, the move is part of the supermarket’s expansion strategy which seeks to deepen partnerships with its corporate partners to drive business growth.

“Tuskys has taken a deliberate step to differentiate the on-credit shopping experience for the Safaricom Sacco members at its stores following a longstanding relationship,” he said.

Its strategy includes boosting sales volumes for household goods such as Sofa sets, assorted furniture, TVs, fridges and other electronics.

Safaricom Sacco has an asset base of Sh3.3 billion and presently caters for 9,000 members. The Sacco’s CEO George Ochiri welcomed the partnership saying it was part of its plan to seek for partnerships that enrich the shopping experience for its members.

“We are also implementing a strategic plan targeting to grow its business fourfold by 2018,” Ochiri said.

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